Bring your ideas to life with Instapage's functional get started page template

Unleash your creativity with the functional get started page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A complete guide to using Instapage for effective landing page design

Instapage is renowned for its powerful capabilities in enhancing landing page performance, making it an essential tool for marketers looking to elevate their digital campaigns. With its array of templates and lead generation tools, marketers can optimize campaign execution and maximize ROI effortlessly. This guide will provide you with step-by-step instructions to leverage Instapage to its full potential.

Getting started with Instapage templates

To kick off your campaign, you will want to explore the extensive library of over 100 high-converting templates that Instapage offers. These templates are designed to cater to various industries including tech, education, and financial services, making it easier to find the right fit for your campaign needs.

  1. Choose a relevant template: Pick a design that reflects your business niche and resonates with your audience.
  2. Customize branding: Adjust colors, fonts, and logos to align with your brand identity.
  3. Integrate lead generation elements: Utilize forms, pop-ups, and call-to-action buttons to capture leads efficiently.

Building your landing page

Creating a landing page with Instapage is straightforward, thanks to its intuitive drag-and-drop builder. Here's how to go about it:

  1. Utilize Instablocks: These are pre-designed sections you can put together to expedite your page layout.
  2. Edit content with ease: Adjust text, images, and video embeds for a personalized touch.
  3. Preview and test: Check how your page will look on different devices before publishing.

Optimizing for conversions

Once your page is set up, it’s crucial to focus on optimization strategies that can lead to higher conversion rates. This can be done through A/B testing and detailed analytics.

  1. Conduct A/B tests: Experiment with different headlines, images, and CTAs to see what works best.
  2. Use heatmaps: Analyze where users interact most on your pages to optimize placements.
  3. Monitor performance using analytics: Track visitor behavior and conversion metrics for ongoing improvements.

Following these steps will help you design a landing page that not only looks great but also converts effectively.

Ready to transform your campaigns? Start leveraging Instapage today to experience a seamless landing page creation process.

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