Get flawless functionality on macOS by using our optimized forgot password page template

Customize your macOS-optimized forgot password page template for a flawless user experience. Get started now!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive step-by-step guide to using Instapage for your landing pages and CRO needs

Creating high-converting landing pages is crucial in today's digital marketing landscape, especially for various sectors like business services, tech, and education. With Instapage, marketers can enhance their campaigns efficiently, even when working with limited resources. This guide will walk you through the unique features of Instapage, help you grasp the essentials of landing page optimization, and empower you to maximize ROI through conversion rate optimization.

An overview of Instapage's landing page features

Instapage provides a flexible platform ideal for any marketing department. Its comprehensive array of templates, intuitive navigation, and optimization tools enable marketers to build and scale effective landing pages effortlessly. By leveraging features such as pre-built lead generation elements and customizable layouts, you can accelerate the pace of your campaigns and perfect your designs.

  1. Wide variety of templates: Choose from over 100 ready-to-use, conversion-driven designs tailored for diverse industries and goals.
  2. Intuitive drag-and-drop builder: No coding skills? No problem! Instapage’s user-friendly interface allows you to create stunning pages quickly.
  3. Built-in A/B testing: Conduct experiments to understand which elements drive conversions best, helping you to refine your approach effectively.

Step 1: Choose Your Template

Start by selecting a landing page template that aligns with your campaign goals. Instapage offers numerous designs tailored to various industries, ensuring relevance and appeal to your target audience.

Step 2: Customize Your Content

Personalize your landing page by adding key elements such as images, videos, and text that speak directly to your audience. Ensure that your content highlights the value proposition and effectively incorporates CTAs that prompt user engagement.

  1. Dynamic text replacement: Tailor your messages for different campaigns and audiences instantly for a more personalized experience.
  2. Brand consistency: Ensure your landing page aligns with your overall branding through colors, fonts, and imagery.
  3. Clear call-to-action buttons: Use strong, actionable language to encourage visitors to engage with your offers.

Step 3: Optimize for Conversions

Utilize Instapage's analytics dashboard to monitor visitor behavior on your landing pages. By analyzing heatmaps and performance data, you can identify areas for improvement and implement A/B testing to enhance conversion rates.

  1. Implement heatmaps: Understand where visitors are clicking and engaging with your content.
  2. A/B testing strategies: Evaluate different page variations to discover paths that yield the highest conversions.
  3. Real-time analytics: Track key performance indicators to make informed decisions rapidly.

As you implement these steps, remember that continuous optimization is key to staying ahead. Regularly analyzing your results will allow you to adjust your strategies and keep your campaigns relevant.

Ready to transform your digital marketing strategy with Instapage? Start leveraging high-performing landing pages that drive results today.

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