Flexible and flat splash page templates

Use flat splash page templates and stay true to your brand identity. Resonate with your audience today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective flat splash page template for maximizing conversions

The flat splash page template is a dynamic tool that can dramatically boost your digital marketing efforts. With Instapage as your platform, creating a high-converting landing page has never been easier. This guide will walk you through the essential steps for optimizing your landing page using the unique features offered by Instapage.

Benefits of using a flat splash page template

A flat splash page template serves various purposes and offers several advantages. Here’s why you should consider it for your landing page:

  1. Improved focus on the call-to-action: Splash pages allow for clear and immediate engagement, leading potential customers directly to your offer.
  2. Responsive design: Instapage templates are optimized for all devices, ensuring that your message reaches your audience no matter how they access it.
  3. Simple customization: The user-friendly interface allows for quick edits, ensuring your landing page reflects your brand's identity.

Step 1: Select the right template

Choosing the correct flat splash page template is crucial to cater to your specific target audience. Consider these tips when making your selection:

  1. Identify your campaign goals: Ensure the template aligns with your objectives, whether it’s lead generation or product promotion.
  2. Review template analytics: Use Instapage's built-in analytics to select a template proven to convert in your desired vertical.
  3. Personalize template elements: Adapt visuals and text to suit your brand voice while keeping user experience at the forefront.

Step 2: Customize your content

Once you have your template down, the next step is personalizing content. Here’s how to effectively modify your splash page:

  1. Dynamic text replacement: Use Instapage's feature to tailor messages based on audience segments to increase relevance.
  2. Compelling headlines: Write clear and catchy headlines that communicate your value proposition immediately.
  3. Call-to-action buttons: Ensure your CTA buttons are prominently displayed and use actionable language to encourage clicks.

Step 3: Optimize for conversions

After customizing the content, it's essential to focus on optimization techniques that enhance conversions. Consider these strategies:

  1. A/B testing: Utilize Instapage's A/B testing capabilities to compare different versions of your landing page and identify which performs better.
  2. Heatmaps: Monitor user interactions on your page to understand where potential customers focus their attention.
  3. Analytics dashboard: Leverage tracking tools to analyze metrics and adjust your strategy accordingly.

Implementing these strategies will ensure your flat splash page template not only attracts clicks but also converts leads into customers.

Ready to elevate your marketing strategy with a flat splash page template on Instapage? Start now and see a significant improvement in your campaign's ROI.

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