Utilize Instapage's template optimized for Smart home display and simplify your features page creation workflow
Design using a responsive features page template that delivers a flawless experience on Smart home display. Try Instapage today!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to mastering landing page optimization with Instapage
Instapage provides marketers with an unparalleled landing page and CRO platform that enhances the effectiveness of digital marketing campaigns. With tools to accelerate growth and maximize ROI, marketers in sectors such as business services, tech/SaaS, and education can take their campaigns to the next level.
Understanding the power of Instapage for landing page creation
Creating landing pages that convert begins with using Instapage’s extensive library of over 100 conversion-focused templates. These templates are designed to streamline the page creation process and ensure that you don’t start from scratch. With our intuitive drag-and-drop builder, no technical skills are necessary, allowing teams to focus on generating leads and ROI.
- High-converting templates: Choose from a variety of layouts tailored to different industries.
- Intuitive builders: Quickly customize pages without needing coding experience.
- Start capturing leads: Focus on your business while we provide the tools to generate conversions.
Step 1: Setting your campaign objectives
Before building your landing page, establish what your primary marketing goals are. Are you aiming to capture leads, promote a webinar, or sell a product? Defining clear objectives will guide your design and content strategy.
Step 2: Personalizing your landing pages
Leverage Instapage's personalization features to enhance user engagement. By dynamically adjusting content based on audience segments, you can create a tailored experience that resonates more with potential leads.
- Dynamic text replacement: Adjusts on-page text based on the viewer's parameters.
- AdMaps: Align ads to specific landing pages for targeted messaging.
- Performance tracking: Analyze metrics at the audience level for informed decision-making.
Step 3: Optimizing for conversions
Once your landing page is live, utilize built-in experimentation tools to test different elements. A/B testing allows you to analyze performance and make data-driven decisions to improve your conversions continuously.
- Detailed heatmaps: Visually understand where users click and what draws their attention.
- Analytics dashboard: Assess user behavior and adjust strategies accordingly.
- Iteration process: Regularly update your landing page based on performance insights.
By following this guide, marketing professionals can harness the full potential of Instapage to optimize their campaigns effectively. The platform's versatility and user-friendly tools cater to both large teams and individuals.
Start maximizing your campaign ROI with Instapage today! Join countless businesses that have transformed their digital marketing strategy by creating winning landing pages.
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