Take your features page creation experience to the next level with our BigCommerce-compatible template

Build and integrate high-converting features page templates with BigCommerce effortlessly!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build bigcommerce platform limits

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build bigcommerce landing pages

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide on maximizing your landing page ROI with Instapage

Landing pages are a critical component of effective digital marketing campaigns. Instapage, as a powerful landing page and conversion rate optimization (CRO) platform, allows marketers from diverse sectors such as education, tech, and financial services to craft high-impact landing pages that significantly boost return on investment (ROI). This guide outlines the key steps for maximizing your landing page's performance using Instapage’s extensive features.

Step 1: Choose the right template

Selecting an appropriate template is foundational for effective landing pages. Instapage offers over 100 ready-to-use templates that cater to various industries and marketing objectives. These high-converting templates make it easier to capture leads without the need for extensive design skills.

  1. Customization: Each template can be tailored to reflect your brand’s identity while maintaining a user-friendly layout.
  2. Mobile Optimization: Choose templates designed to perform well across all devices to improve accessibility.
  3. Fast Implementation: Templates allow for quicker launches, enabling marketers to capture leads promptly.

Step 2: Optimize landing pages for conversions

Once the template is selected, focus on optimizing the landing page for the best conversion rates. Instapage's built-in experimentation tools play a crucial role here.

  1. A/B Testing: Conduct A/B tests to determine which elements resonate best with your audience, such as headlines or calls-to-action.
  2. Heatmaps: Use heatmaps to analyze user interaction on your page and make data-driven adjustments.
  3. Analytics Dashboard: Leverage the analytics features to track performance metrics and adjust your strategy as needed.

Step 3: Personalize user experience

Personalization enhances user engagement significantly. Instapage's dynamic text replacement and AdMaps allow marketers to deliver tailored content.

  1. Dynamic Content: Modify text or images based on user data to create a more relevant experience.
  2. Ad Integration: Link specific ads to targeted landing pages to improve ad performance.
  3. User Segmentation: Track audience metrics precisely for better targeting and content alignment.

With these three steps, you can transform your marketing campaigns and optimize them for higher ROI using Instapage, gaining a significant competitive advantage.

Now is the time to leverage Instapage for all your landing page needs. Start transforming your marketing strategy today.

Ready to get started? Sign up for Instapage and unlock the full potential of your digital marketing campaigns!

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