Build a Microsoft Edge-ready explainer video page with a customizable template
Choose the best explainer video page template for Microsoft Edge

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
An ultimate guide to mastering landing page optimization with Instapage
Landing page optimization is crucial for driving successful digital marketing campaigns. Instapage's powerful platform equips marketers with every tool needed to enhance conversion rates across various industries, including business services, education, and financial services. By utilizing Instapage, marketers can effectively accelerate their campaigns while maximizing ROI.
Understanding the importance of landing page optimization
A well-optimized landing page significantly influences the success of digital marketing efforts, especially in competitive sectors such as tech and SaaS. Conversion rates directly correlate with user experience and page effectiveness, which can be achieved through intuitive designs and targeted content. This section will explore core principles of landing page design and their impact on user engagement.
- Clear Call-to-Action (CTA): Position CTAs prominently to encourage user actions like signing up or purchasing.
- Responsive Design: Ensure pages function optimally on both desktop and mobile devices, enhancing accessibility.
- A/B Testing: Regularly test different elements to find the most effective combinations for increased conversions.
Step 1: Choose the right templates for your audience
Selecting the most suitable templates is essential for capturing attention effectively. Instapage offers over 100 high-converting templates that are tailored to specific industries. Optimize for your target audience by choosing aesthetically pleasing and functional designs that align with your business goals.
Step 2: Optimize content for higher engagement
Content optimization is about delivering the right message to the right audience. Here’s how to ensure your message resonates:
- Dynamic Text Replacement: Customize user experience by altering copy based on audience demographics.
- Utilize Strong Visuals: Engaging images or videos can reinforce your message and attract user attention.
- SEO Best Practices: Incorporate relevant keywords throughout the content to boost visibility in search results.
Step 3: Analyze performance and iterate
After launching your landing pages, it is critical to analyze their performance using Instapage's built-in tools. Identify patterns in user behavior to iterate designs and content effectively.
- Heatmaps: Use heatmaps to visualize user interaction on your pages and adjust elements accordingly.
- Analytics Dashboard: Leverage the analytics dashboard to track performance metrics over time.
- Feedback Loops: Encourage user feedback to understand barriers to conversion and refine strategies.
By following these steps, marketers can enhance their landing page strategies and drive meaningful results for their campaigns. Instapage’s holistic approach ensures no aspect of optimization is overlooked.
Ready to transform your landing pages? Start using Instapage today to maximize your campaign results and elevate your marketing strategy.
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