Find your experimental website template optimized for Smart home display and reach your audience wherever they are
Instapage experimental website templates look great and convert on any device, including Smart home display. Start customizing it now!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
An all-in-one landing page and CRO platform for optimizing your campaigns
Instapage stands out as a formidable landing page and conversion rate optimization (CRO) platform that genuinely accelerates your marketing efforts. As a marketer in the USA, harnessing the full potential of your digital campaigns is crucial, and Instapage provides all the tools necessary to elevate your strategies. With high-converting templates and lead generation elements at your fingertips, you can launch impactful campaigns rapidly, ensuring that your marketing budget is maximized.
Access extensive templates and lead generation elements
Instapage offers over 100 pre-built, ready-to-use templates that have demonstrated high conversion rates. This extensive library not only saves time but also provides templates tailored to various industries such as business services, education, and financial services. Each template is designed to cater to your specific audience needs without requiring extensive coding knowledge.
- High-converting templates: Each template is optimized for conversion, making it easier for marketers to generate leads effectively.
- Customizable elements: Use intuitive drag-and-drop builders to modify templates to your precise needs.
- Lead generation tools: Integrate forms, chatbots, and call-to-action buttons conveniently to enhance engagement.
Build flexible landing pages with ease
Creating landing pages has never been easier with Instapage's user-friendly interface. The platform is designed to allow marketers to build and publish high-quality landing pages rapidly.
Optimize for conversions with built-in experimentation
Optimizing landing pages is critical in the quest for higher conversion rates. Instapage enables this through features such as A/B testing and heatmaps, offering detailed insights into user behavior.
- A/B testing: Experiment with different versions of your landing page to find the most effective variant.
- Detailed heatmaps: Visualize where users interact most on the page for informed optimization.
- Analytics dashboard: Track performance metrics to refine your strategies continuously.
Deliver personalized experiences effortlessly
Personalization is key in today’s marketing landscape. With Instapage, you can deliver dynamic content tailored to individual visitor preferences. Techniques like dynamic text replacement and audience-level metrics support you in refining the user experience.
- Audience-specific content: Adjust the messaging on your landing pages based on user demographics.
- AdMaps: Align specific ads to relevant landing pages to ensure consistency in messaging.
- Tracking tools: Measure the effectiveness of your campaigns at a granular level.
In summary, Instapage equips you with comprehensive tools to enhance your digital marketing efforts. From starting point templates to robust optimization and personalization features, your campaigns are set up for success.
Ready to transform your digital marketing? Start using Instapage today to accelerate your campaigns and maximize your ROI.
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