Utilize Instapage's experimental website template optimized for Epic for maximum efficiency
Get high conversion rates with our Epic-optimized experimental website template. Created for marketers to build great SEO-optimized landing pages with ease!
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
Ultimate guide to landing page optimization using Instapage
In the competitive landscape of digital marketing, effective landing pages are essential for maximizing conversions and ROI. Instapage offers powerful tools to create, optimize, and personalize landing pages tailored to diverse audiences across industries. This guide details the step-by-step process to leverage Instapage’s capabilities to elevate your marketing campaigns significantly.
Understanding the value of landing pages
Landing pages serve as targeted destinations that guide potential customers towards taking specific actions, such as signing up for a newsletter or completing a purchase. By effectively utilizing Instapage, marketers can create highly optimized landing pages that drive conversion rates significantly higher than standard website pages. Key elements include unique, compelling content, clear calls-to-action, and A/B testing methodologies.
- Engagement: Engaging landing pages capture users' attention and encourage them to explore further into the marketing funnel.
- Clarity: A well-structured landing page presents a clear message, focusing on the value proposition and eliminating distractions.
- Testing: A/B testing allows marketers to experiment with different layouts, text, and images to see which resonates most with their audience.
Step 1: Choosing the right template
Instapage provides over 100 high-converting templates that can cater to various industries and campaign goals. Selecting the right template is crucial as it sets the foundational structure for further customization.
Step 2: Customizing your page
Once you've selected a template, you can begin customization to reflect your brand identity and campaign message. Utilize Instablocks to modularize your content, embedding lead generation elements where necessary.
- Branding: Ensure the page carries your brand's visual identity, including colors, fonts, and logos.
- Content alignment: Tailor your content to fit the expectations and interests of your target audience, ensuring relevance.
- Call-to-action position: Strategically place CTAs to optimize visibility, guiding users to take the desired action without confusion.
Step 3: Optimizing your landing page
Optimization is vital for improving conversion rates post-launch. Instapage’s integrated experimentation features provide data-driven insights.
- Heatmaps: Gain insights on user behavior, highlighting areas with high engagement and identifying less effective spots.
- Analytics dashboard: Use performance metrics to determine how well your landing page meets its goals.
- A/B Testing: Regularly conduct tests comparing different versions of landing pages to identify which elements drive better performance.
By following these steps, marketers can harness the full potential of Instapage to create effective landing pages that resonate with their audience and drive conversion.
Are you ready to transform your digital marketing strategy? Start leveraging Instapage today for comprehensive landing page optimization!
People also ask about Experimental website template optimized for Epic
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started
