Choose our experimental website template compatible with Wordpress and turn visitor interactions into conversions
Streamline your content management with experimental website templates designed for compatibility with Wordpress.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Powerful landing page solutions with Instapage
Instapage specializes in creating optimized landing pages that contribute significantly to your marketing strategy. As a marketer, you need tools that not only meet your demands but also enhance your campaigns' performance. Whether you're in business services, tech, or financial services, Instapage is designed to deliver results, maximizing your ROI in a competitive landscape.
Understanding the Instapage advantage
Instapage sets itself apart with a user-friendly interface and dynamic features tailored for efficiency. With access to over 100 ready-to-use templates, you can launch campaigns quickly without compromising on quality. Its collaborative tools also allow team members to work seamlessly, accelerating your landing page production.
- Access to pre-built, high-converting templates ensures you hit the ground running without starting from scratch.
- Intuitive page builders allow marketers of any technical level to create, modify, and publish pages effortlessly.
- Collaboration features enable real-time feedback among team members, fostering a more efficient production process.
Creating your first landing page
The first step to launching effective campaigns is creating an impactful landing page. With Instapage's library of conversion-focused layouts, you can select a template that aligns with your brand and audience.
- Choose a template that reflects your value proposition to immediately convey your message.
- Use the drag-and-drop editor to customize headers, content, and CTAs, ensuring every element resonates with your target audience.
- Integrate lead generation elements such as forms and buttons to convert visitors into leads seamlessly.
Optimizing for conversions
The next step involves testing and optimizing your landing page for higher conversions. Instapage offers robust built-in experimentation tools that can help refine your approach.
- Utilize A/B testing to compare different landing page versions and identify which elements drive better performance.
- Analyze detailed heatmaps to monitor user behavior on your landing pages, adjusting your design based on real data.
- Leverage the analytics dashboard to track key metrics and refine your campaigns continuously.
Personalizing user experience
Personalization is key to engaging users effectively. Instapage allows for dynamic content delivery based on user segments, which enhances user experience and boosts conversions.
- Implement dynamic text replacement to tailor messaging based on traffic source, improving relevance and engagement.
- Align specific ads to unique landing pages with AdMaps, ensuring users see content that speaks directly to their interests.
- Track audience-level metrics to adjust strategies and amplify your impact based on clear, targeted insights.
Instapage’s comprehensive features cater to marketers in various industries, allowing for a high degree of customization and optimization.
Ready to elevate your marketing campaigns? Start using Instapage today and see how our platform can drive your results.
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