Utilize Instapage's environmental website template optimized for Internet Explorer for maximum efficiency
Get high conversion rates with our Internet Explorer-optimized environmental website template. Created for marketers to build great SEO-optimized landing pages with ease!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Maximize ROI with Instapage: Your guide to powerful landing pages
Instapage is the ultimate landing page and CRO platform designed for marketers aiming to enhance their digital campaigns. With robust features, it allows you to create high-converting landing pages with ease, tailored specifically to your business needs without requiring coding skills. Begin transforming your marketing strategy today with Instapage's comprehensive resources.
Understanding the Basics of Landing Page Optimization
Before diving into the unique features of Instapage, it’s crucial to grasp the concept of landing page optimization. This process involves creating web pages that successfully convince visitors to take a desired action. Whether it’s downloading a resource or signing up for a newsletter, landing pages are prime real estate for conversion.
- Optimize your headlines: Capture attention with compelling and clear headlines that resonate with your audience.
- Use persuasive call-to-action (CTA): Ensure your CTAs are clear and encourage immediate action.
- Leverage social proof: Incorporate testimonials or case studies to build trust and credibility.
Step 1: Choose from Over 100 High-Converting Templates
Instapage offers a diverse library of 100+ professional templates that cater to various industries and marketing goals. This enables you to jumpstart your campaign without starting from scratch.
Step 2: Optimize Pages with Advanced A/B Testing
Once your landing page is set, you need to optimize it further for better performance. Here’s how:
- Run A/B tests: Experiment with different headlines, images, and CTAs to see which performs better.
- Analyze heatmaps: Utilize built-in heatmaps to understand visitor interactions on your page.
- Use analytics dashboards: Track performance and identify areas needing improvement.
Step 3: Personalize Content for Different Audiences
Personalization can significantly enhance the user's experience on your landing pages. Tailor your content based on the specific audience's needs and preferences using Instapage's dynamic text replacement feature.
- Dynamic text replacement: Automatically change text on your landing page to match the user's search query.
- AdMaps for targeted campaigns: Align specific ads to personalized landing pages based on user behavior.
- Audience-level tracking: Analyze performance metrics to understand different audience interactions.
Use these strategies within Instapage to maximize your campaign effectiveness and drive conversions.
Ready to elevate your marketing campaigns? Start using Instapage today to transform your landing pages and drive significant ROI.
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