Use the emerald content aggregator template to enhance your brand’s visual identity and attract more visitors

Engage more visitors with our emerald content aggregator template, designed for both beauty and conversion, and perfect for any industry.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to mastering Instapage for optimizing landing pages

To maximize your digital marketing efforts, using an effective landing page is crucial. Instapage, recognized as the most powerful landing page and conversion rate optimization (CRO) platform, caters uniquely to marketers across various industries such as business services, tech/SaaS, and education. This guide will walk you through the essential steps to leverage Instapage's features for optimizing your campaigns and ultimately improving your ROI.

Understanding your landing page objectives

Before you start creating your landing pages, define what you aim to achieve. Whether it's lead generation, product sales, or event registrations, understanding your goals will help guide the design and content of your pages. Review your target audience's needs and ensure your objectives align with their expectations.

  1. Identify key performance indicators (KPIs) that define success, such as conversion rate, bounce rate, or return on ad spend. These metrics will help track effectiveness.
  2. Consider seasonal trends in your industry that could impact campaign objectives—like back-to-school promotions for education sectors.
  3. Research customer pain points, ensuring your landing pages address these with appropriate solutions.

Choosing and customizing templates

With Instapage, you can choose from over 100 high-converting templates specifically designed for various industries. Start by selecting a template that resonates with your brand and campaign.

  1. Scroll through the template library to find pre-built options that align with your objectives. Templates cater to specific niches like financial services or education.
  2. Use drag-and-drop functionality to customize templates. Adding your logo, brand colors, and personalized messaging enhances brand recognition.
  3. Experiment with different layouts and components to refine your design further—Instablocks make this process seamless.

Implementing optimization strategies

Once your landing page design is set, focus on optimization. Use built-in A/B testing features to compare variations of your page for performance analysis.

  1. Incorporate heatmaps to visualize user engagement, guiding your adjustments based on real-time data.
  2. Create custom audiences for targeted marketing with dynamic text replacement, tailoring content to maximize relevance.
  3. Utilize the analytics dashboard to track performance, adjusting strategies based on comprehensive insights.

By continually refining your approach through testing and audience analysis, you ensure your landing pages are both effective and user-friendly.

In conclusion, mastering Instapage will empower you to create high-impact landing pages tailored to your marketing goals.

Ready to boost your marketing performance? Start utilizing the powerful features of Instapage today and transform your campaigns into results-driven successes.

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