Use the emerald community forum template to enhance your brand’s visual identity and attract more visitors

Engage more visitors with our emerald community forum template, designed for both beauty and conversion, and perfect for any industry.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to mastering landing page optimization with Instapage

Instapage stands out as the most powerful landing page and conversion rate optimization (CRO) platform, designed to help marketers in various sectors, including business services, tech, and education, maximize their digital campaign performance. This guide will outline a systematic approach to utilizing Instapage for creating and optimizing landing pages to maximize ROI effectively.

Understanding the significance of landing pages

Landing pages are critical in capturing leads and converting visitors into customers. The effectiveness of your landing pages can directly impact the success of your digital marketing. Instapage's flexible platform lets users create tailored landing pages that reflect their brand, engage visitors, and drive conversions.

  1. High conversion rates: Instapage templates are specifically designed to maximize user engagement.
  2. Brand consistency: Customizable elements ensure your landing pages align with your overall branding.
  3. User experience: Intuitive designs enhance navigation and reduce bounce rates.

Step 1: Choose the right template

Select a high-converting template from Instapage's library that aligns with your campaign goals.

  1. Identify your campaign objectives to determine the best template for your needs.
  2. Consider industry best practices when selecting designs and layouts.
  3. Choose templates optimized for mobile responsiveness to capture a broader audience.

Step 2: Customize and optimize your landing page

Use Instapage's drag-and-drop builder to adjust the layout, incorporate your branding, and add essential lead generation elements.

  1. Dynamic text replacement: Align your ad copy with landing page content for better relevance.
  2. Engaging visuals: Integrate high-quality images and videos to enhance the user experience.
  3. Call-to-action (CTA) buttons: Strategically place CTAs to guide users toward desired actions.

Step 3: Implement optimization strategies

Regularly optimize your landing pages by analyzing user behavior through heatmaps and A/B testing to enhance performance.

  1. Conduct A/B tests on key elements like headlines and CTAs to identify high-performing variations.
  2. Utilize heatmaps to understand user interaction and fine-tune your design accordingly.
  3. Leverage analytics tools to track performance metrics and adjust strategies in real-time.

By following these steps, you can effectively utilize Instapage to create highly optimized landing pages tailored to your audience's needs.

To elevate your marketing campaigns to new heights with Instapage, start now by signing up for a free trial and explore the various features that can amplify your digital marketing efforts!

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