Take your email subscription page creation experience to the next level with our BigCommerce-compatible template

Build and integrate high-converting email subscription page templates with BigCommerce effortlessly!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize ROI with Instapage's powerful landing page and CRO platform

Instapage is designed to empower marketers by providing the most advanced solutions for creating landing pages and optimizing conversion rates. This guide will walk you through the essential steps to leverage Instapage for boosting your digital marketing campaigns effectively.

Understanding Instapage's features

Instapage offers a suite of tools that cater to various marketing needs, ensuring that users, regardless of their expertise and resources, can build effective landing pages. Key features include a vast template library, A/B testing, analytics, and personalization options, all tailored to enhance user engagement and conversion rates. Let's explore some of the main aspects:

  1. Templates & Lead Gen Elements: With over 100 high-converting templates and pre-built elements, users can quickly create leads capturing pages without starting from scratch.
  2. Landing Pages: Instapage's platform allows users to build landing pages effortlessly, using an easy drag-and-drop interface and customizable layouts tailored to specific marketing campaigns.
  3. Optimization Tools: Integrated features like heatmaps and A/B testing let marketers understand user behaviors and continuously improve page performance for better results.

Getting started with Instapage

To begin utilizing Instapage, you need to follow these initial steps:

  1. Sign Up: Create an account on Instapage to gain access to all features and templates. Consider starting with a trial for an overview of its functionalities.
  2. Select a Template: Browse the library to pick a suitable landing page template that aligns with your campaign goals, and customize it to match your branding.
  3. Integrate Lead Generation Elements: Apply effective lead gen components like forms or buttons to drive user action directly from your landing pages.

Optimizing your landing pages for conversions

Once your landing pages are set up, optimization should be your next focus. Here’s how you can enhance them:

  1. Perform A/B Testing: Run tests on different page elements – headlines, images, or call-to-action buttons – to identify which variations lead to higher conversions.
  2. Utilize Heatmaps: Analyze how visitors interact with your landing pages using heatmaps to discover potential areas for improvement.
  3. Personalize Content: Use dynamic text replacement and audience-specific metrics tracking to tailor content and messaging for improved user engagement.

By following these steps, you are well on your way to maximizing the effectiveness of your digital campaigns with Instapage.

In conclusion, Instapage stands out as a comprehensive platform for building and optimizing landing pages, making it essential for marketers wishing to boost ROI.

Ready to transform your marketing campaigns? Sign up for your free trial of Instapage today and start optimizing your landing pages!

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