Select your custom email capture page template for walking tours

Build your landing pages easily with email capture page template for walking tours. Discover more tools for digital marketing and improve your conversions.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Creating an effective email capture page template for walking tours

An email capture page template specifically designed for walking tours can significantly enhance your marketing efforts. By leveraging Instapage's powerful features, you can quickly build high-converting landing pages that not only attract attention but also convert visitors into leads. With easy-to-use tools and a variety of customizable templates, marketers can seamlessly engage potential customers.

Understanding the importance of an email capture page

An email capture page is crucial in establishing contact with potential customers. It serves as a strategic tool to gather information about interested individuals who are likely to engage with your brand. Here are some reasons why an email capture page is vital for walking tours:

  1. Builds a targeted audience - By capturing emails, you create a database of interested customers who can be nurtured over time.
  2. Enhances marketing efforts - A well-crafted email list allows for targeted campaigns that can convert leads into bookings.
  3. Increases customer engagement - Keeping potential customers informed about upcoming tours, discounts, and news can foster loyalty.

Step 1: Choose the right template

Selecting a visually appealing template is foundational to attracting and retaining visitor interest. Instapage offers over 100 customizable templates designed for various industries, including walking tour services. Consider these elements:

  1. Visual appeal - Use captivating images from your tours that encapsulate the essence of the experience.
  2. Clear call-to-action - Ensure your call-to-action (CTA) is prominent and motivates users to provide their email.
  3. Mobile optimization - With a significant amount of traffic coming from mobile devices, your template must be responsive.

Step 2: Customize your lead generation elements

Personalizing the lead capture form increases the likelihood of submissions. Here's how you can effectively tailor your elements:

  1. Keep it simple - Ask for minimal information (e.g., name and email) to reduce friction.
  2. Incorporate incentives - Offer discounts or free guides in exchange for signing up.
  3. Utilize dynamic text replacement - Adjust content based on visitor demographics to enhance relevance.

Step 3: Optimize for conversions

Use built-in optimization tools to enhance performance. This involves A/B testing different elements of your page for maximum effect. Consider the following:

  1. Experiment with headlines - Test various headlines to see which attracts the most clicks.
  2. Run heatmap analysis - Understand visitor behavior on your page to identify what draws attention.
  3. Measure and iterate - Utilize the analytics dashboard to track performance and make informed adjustments.

By deploying these strategies, you will be well on your way to creating a high-performing email capture page template tailored for walking tours.

Are you ready to take your walking tour marketing to the next level? Explore Instapage today and get started on creating an effective email capture page that converts leads into loyal customers.

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