Create your email capture page template for HR representatives

Landing pages are standalone web pages that your contacts or potential contacts land on when they click a shared link in an email, ad, social post, or other location on the web. Marketers typically use landing pages to achieve specific, short-term goals.

Here are seven ways to collect email addresses from your website visitors. CTAs. An email collection call-to-action (CTA) can be as simple as a button on your landing page that reads Join our mailing list. Lead magnets. Create a quiz or game. Offer an incentive. Email pop-ups. Landing page or squeeze page. Opt-in form.

So how do you collect emails? One of the best ways is by building a dedicated landing page for potential customers to leave their email with you. This simple landing page will contain information about your pre-launch, as well as a field for visitors to enter their email and submit their interest.

As the name suggests, its a landing page that has one goal: to gather emails from its visitors. It means that the email capture landing page contains a form that visitors are encouraged to fill out. The point of email capture is to use the contact information in email marketing campaigns (check for more details).

To use a landing page, youll first need to select an email service provider (ESP). Popular ESPs include Mailchimp, Sendinblue, and Constant Contact. All of the email addresses youll eventually collect will be stored with your ESP, and youll be able to send out emails to that list of people.

10 Best Practices In Creating A High-Converting Email Capture Landing Page Get To Know Your Audience. Shape A Persuasive Value Proposition That Will Make Your Brand Stand Out. Design Your Landing Page With Attractive Elements But Avoid Making It Look Cluttered. Formulate A Crisp CTA for Prompt Action.