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Reach out to the right audience with email capture page template for background check companies

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective email capture page template for background check companies

Capturing leads is essential for background check companies looking to grow their client base. With Instapage's customizable email capture page templates, you'll find the perfect tools to accelerate your marketing efforts and enhance your ROI. Our platform enables quick deployment of high-converting pages tailored to the unique needs of your target audience, ensuring a seamless entry point for potential customers.

Understand the importance of landing pages

Landing pages serve as a crucial aspect of your marketing strategy, especially in competitive industries like background checks. A dedicated email capture page can significantly increase engagement and conversion rates by focusing on a singular goal: converting visitors into leads. Here are the key reasons why investing in optimized landing pages is vital:

  1. Clarity in messaging: A focused landing page eliminates distractions, presenting a clear message that resonates with visitors.
  2. Increased conversions: Tailored designs and calls-to-action (CTA) guide users toward signing up, amplifying lead generation.
  3. Measurable performance: Instapage provides analytical tools to assess page performance, allowing for data-driven adjustments.

Step 1: Choose the right template

Begin by selecting a template that aligns with your branding and target audience. Instapage offers over 100 high-converting templates specifically designed for various industries, including background checks. Look for elements like lead capture forms, trust signals, and clear CTAs.

Step 2: Customize your content

Once you have chosen a template, it's time to tailor the content to your audience. Incorporate persuasive copy that addresses pain points and highlights the benefits of your services. Ensure your CTA stands out and is action-oriented.

  1. Use specific language: Address potential client concerns directly, using phrases that resonate with their needs.
  2. Highlight unique benefits: Clearly state what sets your services apart from competitors in the background check industry.
  3. Incorporate testimonials: Add client reviews or success stories to establish credibility and trust.

Step 3: Optimize and launch

Before launching your email capture page, it's vital to optimize for performance. Implement A/B testing using Instapage's built-in features to determine which elements yield the highest conversions. Analyze heatmaps to understand visitor behavior and adjust content accordingly.

  1. Test different CTAs: Experiment with variations in wording and placement to find what drives the highest engagement.
  2. Monitor load times: Ensure your page loads quickly to reduce bounce rates, as slow pages deter potential leads.
  3. Use personalization: Leverage dynamic text replacement to create a tailored experience for different user segments.

By following these steps, you will create a powerful email capture page that effectively converts visitors into leads for your background check company.

Ready to transform your lead generation efforts? Start using Instapage today to access customizable templates and powerful tools designed to amplify your digital marketing campaigns effectively.

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