Utilize Instapage's e-commerce platform template optimized for Internet Explorer for maximum efficiency
Get high conversion rates with our Internet Explorer-optimized e-commerce platform template. Created for marketers to build great SEO-optimized landing pages with ease!
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A step-by-step guide to optimizing your marketing campaigns with Instapage
In the competitive landscape of digital marketing, an effective landing page is essential for driving conversions and maximizing ROI. With Instapage, you can leverage robust tools and features to enhance your campaigns, regardless of your organization's size or budget.
Understanding landing pages and their importance
Landing pages act as a gateway for potential customers, providing them with information and prompting action. Using Instapage enables marketers to create high-converting landing pages that cater to their target audience's specific needs. By utilizing optimized templates and built-in lead generation elements, marketers can ensure their campaigns deliver results.
- High-converting templates: Access over 100 ready-to-use designs that enhance user experience.
- Intuitive builders: No coding required, making it simple for anyone to launch campaigns quickly.
- Lead generation elements: Pre-built tools to effectively capture leads and convert visitors.
Creating a landing page with Instapage
The first step to building your landing page is selecting a template that aligns with your marketing goals.
- Choose a template: Select from various conversion-focused layouts.
- Customize it: Use the drag-and-drop editor to add or modify elements according to your brand.
- Preview: Ensure the page looks great across devices before going live.
Optimizing for conversion with A/B testing
To ensure your landing page performs at its best, implementing A/B testing is essential. This process allows you to compare different versions to determine which one yields higher conversion rates.
- Set goals: Identify what you want to measure, such as click-through rates or form submissions.
- Create variations: Modify key components like headlines, CTA buttons, or images.
- Analyze results: Use funnel reports and heatmaps to understand user behavior and make data-driven decisions.
Personalizing user experience
Personalization is critical in addressing the unique interests and motivations of your target audience. Instapage allows you to leverage data to create targeted experiences that resonate with different segments.
- Dynamic text replacement: Tailor messages based on user behavior and search terms.
- AdMaps: Align specific ads with dedicated landing pages for a seamless user journey.
- Metrics tracking: Monitor performance at the audience level to refine your approach.
By following these steps, you can harness the full power of Instapage to optimize your marketing campaigns effectively. Take the time to experiment and analyze the results, and you'll find the right strategies that work for your business.
Start transforming your digital marketing campaigns with Instapage today! Sign up for a free trial to explore how our platform can help maximize your ROI.
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