Bring your ideas to life with Instapage's distinctive pre-order page template
Unleash your creativity with the distinctive pre-order page template. Try Instapage today.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A comprehensive guide to the powerful landing page capabilities of Instapage
Instapage is the leading platform for creating landing pages designed to maximize conversions and streamline the execution of your marketing campaigns. With a wide range of features dedicated to digital marketing success, Instapage helps marketers effectively capture leads and drive measurable results.
Understanding the power of landing pages
Landing pages are essential for any digital marketing strategy, acting as standalone web pages created specifically for marketing campaigns. They serve a singular purpose: converting visitors into leads or customers. Instapage simplifies this process with its user-friendly interface and a library of over 100 conversion-optimized templates.
- Intuitive design tools: Build stunning landing pages without needing technical expertise.
- A/B testing capabilities: Easily test different versions of your page to determine which performs better.
- Analytics integration: Gain insights into user behavior and campaign performance to make informed decisions.
Step 1: Choose the right template
To kickstart your landing page creation process on Instapage, select a template that aligns with your campaign goals. With 100+ ready-to-use templates at your disposal, you can choose one that resonates with your target audience’s preferences.
Step 2: Customize your landing page
Once you have chosen a template, customize it to fit your brand's voice and message. This involves adding your unique content, images, and any conversion elements like forms and calls-to-action (CTAs).
- Dynamic text replacement: Tailor messaging based on the visitor's source.
- Instablocks: Reuse custom blocks across multiple pages to save time.
- Lead gen elements: Include forms and buttons strategically to guide visitors towards conversion.
Step 3: Optimize for conversions
Utilize Instapage's built-in optimization tools to enhance your landing page further. Analyzing heatmaps and user data helps you understand user behavior, which is critical for refinements.
- A/B testing: Experiment with headlines, layouts, and colors to increase conversion rates.
- Performance analytics: Track the effectiveness of different elements to gauge what works best.
- Personalization: Use audience-specific data to deliver tailored experiences.
By implementing these steps, you can create high-performing landing pages that drive results.
Ready to transform your marketing strategy with Instapage? Start your free trial today and unlock the potential of your campaigns.
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