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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An all-in-one landing page solution for optimizing conversions

Optimizing your digital marketing campaigns starts with the right landing page. Instapage empowers marketers across various sectors to create high-converting, personalized experiences that drive engagement and increase ROI. By leveraging our extensive library of customizable templates and user-friendly design tools, marketers can launch effective campaigns quickly, irrespective of team size or budget.

Why choose Instapage for your landing pages?

Instapage stands out as the most powerful landing page and conversion rate optimization (CRO) platform available today. With over 100 meticulously designed templates, marketing professionals can create impactful landing pages that not only capture leads but also enhance overall campaign performance. Each template is geared towards optimizing user experience and maximizing conversion potential.

  1. Access to 100+ high-converting templates: Instapage's gallery includes ready-to-use designs that cater to different industries and marketing goals.
  2. User-friendly interface: Our intuitive drag-and-drop builder allows you to customize every aspect of your landing pages without coding skills.
  3. Built-in A/B testing: Optimize your pages with advanced experimentation features to determine what resonates best with your audience.

Step 1: Accessing templates and lead generation elements

Begin by exploring the library of high-converting templates tailored for diverse marketing needs. Select one that aligns with your campaign objectives—whether in business services, education, or tech sectors.

Step 2: Building your landing page

After selecting a template, customize it using our intuitive page builder. Focus on incorporating dynamic text replacements and lead generation forms to ensure that each page speaks directly to your target audience.

  1. Dynamic text replacement: Personalize your landing page content based on the ad or source that brought the user to your page.
  2. Lead generation forms: Integrate pre-built elements that simplify user engagement and capture vital information to nurture leads.
  3. Mobile-responsive design: Ensure your landing pages look great on all devices, thereby reaching a wider audience.

Step 3: Optimizing for conversions

Optimization is essential for enhancing your landing page's performance. Utilize built-in analytics and heatmaps to gauge user behavior and iterate based on real-time data.

  1. Heatmaps: Understand where users engage the most on your landing pages, allowing for targeted adjustments.
  2. Detailed analytics dashboard: Monitor your key performance indicators to assess the effectiveness of your campaigns continuously.
  3. Continuous A/B testing: Keep iterating on elements that can be further optimized for better conversion rates.

In conclusion, leveraging Instapage’s powerful features allows marketers to create conversion-focused landing pages efficiently. With a blend of tailored templates, personalization tools, and optimization capabilities, your campaigns are set for success.

Start transforming your marketing campaigns today with Instapage! Sign up now and harness the power of high-converting landing pages to maximize your ROI.

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