Create data-driven competition website from scratch using our lead-focused templates

Drive more leads with Instapage data-driven competition website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build competition website design template free

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build competition website template free

How to design landing pages in 5 minutes

Frequently asked questions about database driven website template

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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Most Implementable Enterprise - Summer 2025
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High Performer - Summer 2025

Competitors database template: Your ultimate how-to guide

For marketers looking to elevate their digital marketing campaigns, Instapage emerges as the ultimate tool for building high-converting landing pages. Beyond design templates, it encapsulates optimization strategies essential for maximizing ROI, catering to diverse sectors from tech and finance to education and government.

Understanding Instapage's capabilities

Instapage is not just any landing page creator; it serves as an all-in-one platform that aids marketers in crafting compelling pages that effectively capture leads. With over 100 customizable templates and lead generation elements, users can build responsive landing pages quickly, without needing any coding skills.

  1. High-converting templates: Choose from more than 100 layouts designed to convert visitors into leads efficiently.
  2. Easy-to-use builder: Create pages seamlessly with our intuitive drag-and-drop interface, making the design process straightforward.
  3. Lead generation tools: Integrate various lead generation elements such as forms and calls-to-action seamlessly into your landing pages.

Step 1: Create dynamic landing pages

Using Instapage's versatile page builder, marketers can easily create customized landing pages tailored to their specific campaigns. Start by selecting a template and utilizing the drag-and-drop features to arrange elements according to your campaign's needs.

  1. Select a template that aligns with your campaign's goal, whether lead generation, webinar sign-up, or product launch.
  2. Incorporate multimedia elements like images and videos to enhance engagement and convey your message more effectively.
  3. Utilize Instablocks to save and reuse content sections for future campaigns, ensuring consistency and saving time.

Step 2: Optimize for higher conversions

Once your landing page is built, it’s crucial to optimize it effectively. Instapage provides built-in experimentation tools that allow you to A/B test different versions of your page, ensuring that you find the most effective configurations.

  1. Run A/B tests to compare different headlines, images, or call-to-action buttons to see what resonates most with your audience.
  2. Analyze heatmaps to understand where users interact most frequently on your page, adjusting layout accordingly.
  3. Leverage the analytics dashboard to track conversions and metrics, allowing data-driven decisions for future optimizations.

With these strategies, marketers can ensure their landing pages are not only visually appealing but also effective in driving conversions.

By harnessing the full capabilities of Instapage, marketers in the USA can significantly enhance their digital marketing strategies tailored to specific verticals like business services and financial services.

Ready to transform your landing page strategy? Discover how Instapage can maximize your campaign's success today!

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