Flexible and data-driven coming soon page templates

Use data-driven coming soon page templates and stay true to your brand identity. Resonate with your audience today.

Use data-driven coming soon page templates and stay true to your brand identity. Resonate with your audience today.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to data-driven coming soon page templates

Instapage’s data-driven coming soon page templates empower marketers to build anticipation while optimizing lead generation. By leveraging data to customize your pre-launch experience, you can effectively capture user interest and maximize engagement even before your product goes live. This guide will show you the steps to create a high-converting coming soon page utilizing Instapage's unique features.

Define your target audience

Understanding your audience is the first crucial step in creating an effective coming soon page. Identifying who they are, their preferences, and their pain points will guide your content and design choices. Use analytical tools to gather demographic insights, ensuring that your messaging resonates with potential leads.

  1. Utilize audience segmentation: Divide your audience based on metrics like age, location, and interests to tailor content directly to their needs.
  2. Conduct surveys: Gather information on user expectations to fine-tune your message and offerings.
  3. Analyze competitor strategies: Review how similar businesses approach their coming soon pages to identify effective tactics.

Choose the right template

Selecting a suitable coming soon page template is essential for quick deployment and effective user capture. Instapage offers a variety of customizable templates that cater to different industries.

  1. Select from over 100 templates: Choose a design that aligns with your brand's identity and conversion goals.
  2. Ensure mobile responsiveness: With increasing mobile traffic, ensure your template looks great on all devices.
  3. Incorporate lead generation forms: Place attention-grabbing forms strategically to capture leads effectively.

Optimize for conversion

Once your template is live, it’s vital to continuously optimize your page for the best performance metrics. Using Instapage’s analytics and A/B testing features, you can refine your strategies based on user interactions.

  1. Monitor user engagement through heatmaps: Analyze where users are clicking the most to adjust your messaging and CTAs accordingly.
  2. Run A/B tests on different headlines: Determine which headlines yield higher sign-up rates and adjust content as necessary.
  3. Utilize feedback: Incorporate suggestions from beta users to enhance user experience and increase anticipation.

By following these steps, you can create a powerful coming soon page that not only informs potential customers but also engages them effectively, paving the way for a successful launch.

Make the most out of your pre-launch strategy by implementing an Instapage coming soon page template today. Start capturing valuable leads and building brand excitement before you hit the market!

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