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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to creating high-converting landing pages with Instapage

Creating effective landing pages is crucial for maximizing your ROI in digital marketing. With Instapage, marketers have access to a powerful CRO platform that simplifies the entire process. In this guide, we'll explore how you can leverage the features offered by Instapage to build high-converting landing pages tailored specifically for your audience.

Understanding the importance of landing pages

Landing pages serve as dedicated spaces designed to convert visitors into leads or customers. With over 100 customizable templates, Instapage enables seamless creation without the need for coding. These templates are optimized for conversions and come with lead generation elements, making it easier to capture user information effectively.

  1. High conversion rates: Instapage templates are designed with best practices in mind, leading to higher conversion rates.
  2. Quick launch: No need for developers; launch landing pages in a fraction of the time using intuitive editors.
  3. Optimized layout: Use layouts and Instablocks that are pre-built for various industries like education, tech, and financial services.

The step-by-step process to create your landing page

Follow these steps to create effective landing pages using Instapage:

  1. Choose a template: Select from over 100 high-converting templates focusing on your specific audience needs.
  2. Customize with ease: Use drag-and-drop features to modify elements, ensuring the page reflects your brand and message.
  3. Implement lead generation: Add forms and CTAs that directly relate to your offering for optimal lead capture.

Tips for optimizing your landing page performance

To ensure your landing page achieves its maximum potential, consider the following optimization strategies:

  1. Conduct A/B testing: Use Instapage's built-in A/B testing to compare landing page versions and identify which performs best.
  2. Utilize heatmaps: Analyze user behavior on your landing pages through heatmaps to make informed improvements.
  3. Leverage personalization: Use dynamic text replacement to tailor your content to specific audience segments.

With the right strategies and tools, building a landing page that converts becomes a straightforward task. Instapage's all-in-one solution empowers marketers to achieve their goals efficiently.

Don’t miss out on maximizing your digital marketing initiatives with high-converting landing pages. Start your journey with Instapage today.

Ready to transform your marketing campaigns? Explore Instapage's powerful features now and watch your conversions soar!

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