Take your customer stories page creation experience to the next level with our BigCommerce-compatible template

Build and integrate high-converting customer stories page templates with BigCommerce effortlessly!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to Instapage: the ultimate landing page and CRO platform

Choosing the right landing page and conversion rate optimization (CRO) platform is crucial for marketers looking to maximize their digital marketing ROI. Instapage stands out as a top-tier solution offering powerful tools designed for businesses of all sizes. In this guide, we will delve into the various aspects of using Instapage effectively, highlighting its unique features that cater to a wide range of industries including business services, marketing and advertising, tech/SaaS, education, energy & utilities, financial services, government, and insurance.

Understanding the importance of landing pages

Landing pages serve as a critical touchpoint in your digital marketing funnel. They are designed to convert visitors into leads or customers by providing them with focused, relevant content. With Instapage, marketers can harness templates and lead generation elements to create pages that not only attract traffic but also drive significant conversions. The platform’s library features over 100 high-converting templates tailored to diverse sectors, making it easy to capture leads efficiently.

  1. Enhanced user experience: Instapage's intuitive builders ensure a smooth navigation experience for your audience.
  2. Fast deployment: With numerous pre-built templates, marketers can launch campaigns quickly without any coding expertise.
  3. A/B testing: Analyze which layouts and messaging resonate best to further optimize conversions.

Steps to create a landing page using Instapage

Creating a landing page on Instapage is straightforward and efficient. Below are the key steps to ensure successful page creation:

  1. Select a template: Start by choosing from the extensive library of templates that fit your campaign's objectives.
  2. Customize your page: Use Instablocks to alter layouts easily or add new content blocks as necessary.
  3. Optimize for performance: Apply A/B testing features to analyze user interactions and make data-driven adjustments.

Leveraging optimization features for better conversions

One of the standout capabilities of Instapage is its built-in optimization tools that facilitate consistent improvements in effectiveness.

  1. Heatmaps: Visualize where visitors click and how they interact with your content to make informed adjustments.
  2. Performance analytics: Access comprehensive dashboards that provide insights into your landing page's performance across various metrics.
  3. Dynamic personalization: Tailor content to specific audience segments to enhance engagement and relevance.

To conclude, Instapage empowers marketers to create, test, and optimize landing pages seamlessly without the need for extensive technical know-how. Its collaboration features further streamline the production process, allowing teams to work together efficiently and provide instant feedback.

Ready to take your marketing campaigns to the next level? Explore Instapage's powerful features today and see how you can maximize your conversions!

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