Create CTA focused comparison website from scratch using our lead-focused templates
Drive more leads with Instapage CTA focused comparison website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to optimizing your marketing campaigns with Instapage
As the most powerful landing page and conversion rate optimization platform, Instapage equips marketers in the USA with the tools they need to accelerate and scale their digital marketing efforts. This guide will walk you through the core features of Instapage and how to leverage its capabilities to maximize the ROI of your campaigns.
Understanding the importance of landing pages
Landing pages are critical for converting visitors into leads. They should be designed with a single focus that echoes your marketing goals. Instapage offers a versatile platform with over 100 high-converting templates that allow marketers from various sectors like tech/SaaS, education, and financial services to launch effective campaigns swiftly.
- High-converting templates: Save time and enhance your campaign's effectiveness without starting from scratch.
- Flexible customization: Tweak designs to suit your brand's voice and specific campaign goals.
- No coding required: Allow your marketing team to focus on strategy instead of technical barriers.
Creating your first landing page
With Instapage, building your first landing page is seamless. Use the intuitive drag-and-drop builder to choose elements that resonate with your audience. Here's how to get started:
- Select a template: Choose a pre-built layout that fits your campaign's objective.
- Customize elements: Use Instablocks to add unique sections or modify existing ones according to your needs.
- Publish and test: Go live quickly, and utilize A/B testing features to iterate based on performance.
Optimizing for better performance
To ensure your landing pages reach their full potential, employ Instapage's built-in optimization tools. Start by understanding visitor behavior through heatmaps, which reveal exactly where users are clicking.
- A/B testing: Test different headlines, images, and CTA buttons to determine what your audience responds to best.
- Analytics dashboard: Monitor key metrics such as conversion rates and user engagement for continued improvement.
- Audience segmentation: Use data tools to tailor content and offers for specific target audiences.
In conclusion, Instapage provides a robust platform that empowers marketers to create, optimize, and scale their landing pages effectively.
Ready to transform your landing pages and improve your ROI? Let's get started with Instapage today!
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