Utilize Instapage's CRM website template optimized for Epic for maximum efficiency
Get high conversion rates with our Epic-optimized CRM website template. Created for marketers to build great SEO-optimized landing pages with ease!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A comprehensive guide to landing page optimization with Instapage
Landing page optimization is key to maximizing the ROI of your digital marketing campaigns. Instapage provides a powerful platform that combines ease of use with advanced features, allowing marketers in various sectors such as education, financial services, and tech to create high-converting landing pages effortlessly.
Understanding the Basics of Landing Pages
Landing pages serve as dedicated web pages to drive conversions by capturing leads, promoting products, or encouraging sign-ups. A well-designed landing page can significantly impact your marketing success by increasing conversion rates. Instapage's user-friendly interface means you don’t need coding skills to get started.
- High-converting templates: Instapage offers over 100 templates tailored to various industries, helping marketers save time and ensure their pages are optimized for conversions.
- Lead generation elements: With pre-built forms and buttons, create seamless lead capture experiences that enhance user engagement.
- Customization options: Use the intuitive drag-and-drop builder to tailor pages to specific audiences, aligning design and message with your marketing goals.
Creating Your First Landing Page
Start by selecting a template from Instapage's extensive library. You can modify the layout, text, and media to match your brand's aesthetic.
Optimizing for Performance
To ensure your landing page achieves high conversions, you need to optimize for user experience.
- A/B testing: Leverage built-in experimentation tools to test different headlines, images, and CTAs to determine what resonates best with your audience.
- Heatmaps: Utilize heatmaps to analyze where visitors click, allowing you to adjust layouts and content for maximum engagement.
- Analytics dashboard: Monitor page performance in real-time to make informed adjustments and improve overall effectiveness.
Personalization and Collaboration
Personalization and collaboration are crucial for optimizing landing pages in a team setting.
- Dynamic text replacement: Implement personalized content based on the visitor's profile to increase relevance and engagement.
- Real-time collaboration: Use Instapage's sharing features to gather instant feedback from stakeholders, speeding up the review process.
- Metrics tracking: Access audience-level metrics to understand which segments respond best to specific campaigns.
By leveraging Instapage’s powerful features, marketers can create effective landing pages that not only capture leads but also enhance overall marketing performance.
Ready to optimize your digital marketing campaigns? Sign up for Instapage today and unlock the full potential of your landing pages.
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