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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A powerful landing page and CRO platform for your marketing needs

If you're a marketer aiming to enhance your campaign performance, Instapage stands as the most powerful landing page and conversion rate optimization (CRO) platform available today. By leveraging advanced features tailored to a wide range of industries, you can accelerate growth and optimize your marketing efforts to maximize return on investment (ROI).

Why choose Instapage for your landing pages?

Instapage offers an intuitive and flexible platform that simplifies the landing page creation process. With over 100 high-converting templates designed specifically for various marketing objectives, you can quickly launch campaigns that drive results. Our no-code solution empowers marketers of all levels to create and optimize pages without needing technical expertise.

  1. 100+ ready-to-use templates: Choose from a diverse range of layouts aimed at enticing visitors and capturing leads effectively.
  2. Dynamic text replacement: Personalize user experiences based on ad traffic sources to enhance relevance and engagement.
  3. Built-in experimentation features: Utilize A/B testing and heatmaps to analyze user behavior, enabling data-driven optimization.

How to create high-converting landing pages

Creating effective landing pages that convert starts with a structured approach. Follow these steps to leverage Instapage's capabilities:

  1. Select a suitable template: Start by choosing a professionally designed landing page template that aligns with your campaign goals.
  2. Customize with Instablocks: Use our reusable content blocks for intuitive edits, ensuring your landing pages are consistent and on-brand.
  3. Implement personalization strategies: Use data insights to dynamically adjust content and appeals for different audience segments.

Optimizing for maximum conversions

Optimization is an ongoing process. Here’s how to continually refine your landing pages:

  1. Utilize heatmap analytics: Monitor on-page behavior to understand how users interact with your content, identifying improvement opportunities.
  2. Conduct regular A/B tests: Experiment with different elements, such as headlines, images, and CTAs, to determine the most effective combinations.
  3. Leverage audience-specific data: Tailor experiences based on the metrics captured from various audience segments to improve relevance.

With the right strategies in place, Instapage will empower you to create landing pages that significantly boost your marketing campaigns.

Ready to elevate your marketing with high-performing landing pages? Start your Instapage journey today to unlock advanced tools and resources that drive success.

Sign up now to explore our templates, collaborative features, and powerful analytics that will transform your marketing strategy.

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