Create crafty & diy user-generated content site from scratch using our lead-focused templates

Drive more leads with Instapage crafty & diy user-generated content site template built to maximize conversions. Easy customization - no designer or coding skills needed.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to optimizing performance with Instapage

When it comes to maximizing the ROI of your digital marketing campaigns, leveraging the power of an advanced landing page and CRO platform like Instapage is essential. As the leading solution in the USA, Instapage empowers marketers across diverse sectors—from business services to tech and education—to enhance their lead generation efforts and streamline their campaign performance with cutting-edge tools.

Understanding Instapage's capabilities

Instapage is designed to support marketers by providing access to over 100 high-converting templates and customization options that allow for rapid deployment without the need for coding. The platform's comprehensive features cater to teams of all sizes and budgets, enabling businesses to create landing pages that are not only visually appealing but also conversion-optimized.

  1. Intuitive page builders: Quickly construct landing pages that align with your brand and goals.
  2. Heatmap tracking: Monitor user interaction on your landing pages to improve layout and content.
  3. A/B testing: Experiment with different versions of your landing pages to determine which elements drive the highest conversions.

Step 1: Build Your Landing Page

The first step to optimizing your campaign starts with creating a compelling landing page. Instapage's flexible platform allows you to build effective pages using a library of conversion-focused layouts and Instablocks, ensuring that users can easily capture leads.

Step 2: Optimize for Conversions

With your landing page built, the next focus should be on optimizing it for better performance. Use the built-in experimentation tools to conduct A/B tests, analyze heatmaps, and utilize analytics dashboards to gain insights into user behavior.

  1. Implement dynamic text replacement to personalize user experiences based on their search queries.
  2. Use the analytics dashboard to track performance metrics and enhance campaigns accordingly.
  3. Leverage AdMaps to align specific ads with tailored landing pages, improving ad relevance.

Step 3: Enhance Collaboration and Feedback

Once your pages are optimized, collaborating with your team and stakeholders is crucial for ensuring the alignment of efforts. Instapage offers features that enable real-time feedback and page edits, facilitating streamlined communication between team members.

  1. Instant feedback mechanisms, allowing team members to comment directly on the page.
  2. Real-time editing capabilities to ensure updates can be made swiftly and collaboratively.
  3. Secure sharing options for external stakeholders to review and provide input.

By following these steps and leveraging the unique features of Instapage, marketers can significantly enhance their campaign performance.

Ready to take your campaigns to the next level? Start your journey with Instapage today and unlock the potential of your digital marketing efforts.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results