Bring your ideas to life with Instapage's crafty & diy product features page template

Unleash your creativity with the crafty & diy product features page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Creating Compelling Landing Pages with Instapage

With Instapage, you can leverage the most powerful landing page and CRO platform to enhance the performance of your digital marketing campaigns. This guide will walk you through the essential steps to create high-converting landing pages that optimize your marketing efforts and maximize your ROI.

Step 1: Choose the Right Template

Selecting the right template is a crucial first step in crafting your landing page. Instapage offers over 100 high-converting templates tailored for various industries. When choosing a template, consider your audience and campaign objectives.

  1. Industry-specific designs: Select a layout that resonates with your target vertical, such as education or financial services.
  2. Conversion-focused elements: Use templates that already incorporate effective call-to-action buttons and lead capture forms.
  3. Mobile responsiveness: Ensure your chosen template looks great on all devices to maximize user engagement.

Step 2: Add Personalization Elements

Integrating personalized content can significantly enhance user engagement on your landing page. Instapage features dynamic text replacement and AdMaps to align your ads with the relevant landing pages.

  1. Dynamic text replacement: Customize headlines and content based on visitor demographics or ad sources to make your page more relevant.
  2. AdMaps: Link specific ads to designated landing pages, ensuring a seamless transition from ad to site experience.
  3. Audience tracking: Utilize data tools to evaluate how different audience segments interact with your content.

Step 3: Optimize for Performance

Optimizing your landing page is vital for boosting conversion rates. Use built-in experimentation features like A/B testing and heatmaps offered by Instapage.

  1. A/B testing: Create variations of your landing page to determine which versions drive the most conversions.
  2. Heatmaps: Analyze where visitors are clicking and scrolling to identify areas that need improvement.
  3. Analytics dashboard: Monitor visitor data to gain insights into page performance and adapt strategies accordingly.

By following these steps, you can build effective landing pages that resonate with your target audience and drive conversions.

Transform your digital marketing campaigns with Instapage's powerful tools, allowing you to optimize your landing pages efficiently!

Ready to start building landing pages that convert? Sign up for Instapage today and take your marketing efforts to the next level.

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