Utilize Instapage's corporate website template optimized for Epic for maximum efficiency
Get high conversion rates with our Epic-optimized corporate website template. Created for marketers to build great SEO-optimized landing pages with ease!
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A step-by-step guide for mastering Instapage for landing page optimization
Creating high-converting landing pages is essential for digital marketing success. Instapage stands out as an all-in-one platform designed to help marketers accelerate their campaigns effectively. This guide offers a step-by-step approach to harnessing Instapage's features, ensuring your business maximizes ROI through optimized landing pages.
Understanding Instapage's key features
Before diving into the specifics of using Instapage, it's imperative to understand its core capabilities. The platform provides over 100 customizable templates, intuitive page builders, and advanced optimization tools designed to cater to marketers from various verticals such as Business Services and Tech/SaaS.
- Templates and lead generation elements: Choose from a diverse range of ready-to-use templates that enhance your conversion rates.
- Landing pages: Use efficient page creation tools that eliminate the need for coding; a user-friendly interface allows for quick setups.
- Optimization: Instapage's built-in experimentation features, including heatmaps and A/B testing, enable marketers to refine their strategies continuously.
Step 1: Create your first landing page
Launching a landing page on Instapage is straightforward. Follow these steps to set up your initial page.
- Choose a template: Select from the extensive library of conversion-focused layouts that match your campaign objectives.
- Customize your page: Utilize Instablocks for quick edits and add text, images, and forms to capture leads effectively.
- Preview and publish: Always preview your landing pages before publishing to ensure everything aligns with your brand standards.
Step 2: Optimize your landing page
Once your landing page is live, optimization becomes crucial. Feel free to leverage Instapage's built-in tools to enhance performance.
- Utilize heatmaps: Analyze user interactions to pinpoint areas needing improvement and adjust your page layout accordingly.
- Conduct A/B tests: Experiment with different headlines, images, and CTAs to find out which version converts best.
- Monitor analytics: Use the analytics dashboard to track how visitors engage with your landing page.
Step 3: Personalize the visitor experience
Personalization is key in modern marketing strategies, and Instapage offers dynamic solutions.
- Dynamic text replacement: Engage users by dynamically changing text based on the referring source or previous interactions.
- AdMaps feature: Align specific ads with custom landing pages to ensure continuity in user experience.
- Audience tracking: Monitor audience behavior and metrics to tailor content that resonates with each segment effectively.
By following these steps, marketers can efficiently utilize Instapage to optimize their landing pages and improve conversion rates.
Ready to take your campaigns to the next level? Start using Instapage today and discover how easy landing page optimization can be!
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