Create cool search engine from scratch using our lead-focused templates

Drive more leads with Instapage cool search engine template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide on optimizing landing pages with Instapage

Creating effective landing pages is essential for maximizing your digital marketing campaigns. Instapage offers marketers a powerful platform to streamline the process, allowing you to build, optimize, and scale landing pages with intuitive tools tailored for any budget or team size.

Exploring Instapage's features

Instapage is designed with features that cater to various marketing needs. With over 100 ready-to-use templates and lead generation modules, you can effortlessly launch pages that convert. This section will delve into how these features can elevate your marketing strategy.

  1. High-converting templates: Choose from a library of 100+ templates proven to boost conversions. Each template is customizable to fit your brand's identity.
  2. AdMaps: Align your ads with personalized landing pages to enhance user experience and click-through rates, leading to higher conversions.
  3. Detailed analytics: Utilize advanced analytics to track the performance of your campaigns, enabling data-driven decisions to refine and improve results.

Step 1: Creating your landing page

To kick off, begin with the page creation process. Instapage’s intuitive builder allows you to create landing pages without any coding knowledge. Here’s how to start effectively.

  1. Choose a template that aligns with your campaign goal to save time and ensure professional design.
  2. Utilize drag-and-drop functionality to add elements like text, images, and videos, ensuring your page is visually appealing.
  3. Incorporate lead generation forms directly into your page to capture visitor information seamlessly.

Step 2: Optimizing with A/B testing

Once your initial design is complete, it’s vital to optimize for conversions. A/B testing is essential in this step to compare different versions of your landing page to see which performs better.

  1. Test different headlines to determine which resonates more with your audience.
  2. Experiment with different call-to-action button placements to discover what drives more clicks.
  3. Analyze heatmaps to see where users are spending the most time on your page and adjust based on their behavior.

Step 3: Analyzing performance and refinement

After running A/B tests, the next step is to analyze the data thoroughly. Understanding user behavior on your landing pages will help refine your approach moving forward.

  1. Use heatmaps to visualize user interactions and refine your design based on actual behavior.
  2. Review analytics dashboards to measure key metrics like bounce rates, conversion rates, and user engagement.
  3. Incorporate feedback from real user interactions to keep your content fresh and aligned with audience expectations.

By following these steps with Instapage, you’ll not only create functional landing pages but also optimize them for maximum conversion. Your digital marketing campaigns will yield better results, enhancing your overall ROI.

Ready to transform your landing pages? Sign up for Instapage today and leverage features that accelerate your marketing initiatives.

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