Bring your ideas to life with Instapage's conversion optimized shipping page template

Unleash your creativity with the conversion optimized shipping page template. Try Instapage today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create high-converting landing pages with Instapage

Creating effective landing pages is essential for marketers looking to maximize their ROI. With Instapage, you have access to powerful tools that streamline the page building and optimization process. This guide will walk you through the essential steps to harness the potential of Instapage, enabling you to accelerate your digital marketing campaigns.

Understanding the Instapage advantage

Instapage is not just a page builder; it’s a comprehensive platform designed to enhance your conversion rates. Marketers across various sectors can utilize its unique features and integrations to achieve their goals. The flexibility in design and ease of use makes it suitable for everyone, from small businesses to large enterprises.

  1. Access to 100+ ready-to-use templates - Each template is designed to drive conversions, ensuring you don’t start from scratch.
  2. A/B testing capabilities - Tinker with different designs and layouts until you find what resonates with your audience.
  3. Detailed analytics dashboards - Monitor performance in real-time to continually optimize landing pages.

Step 1: Building your landing page

Kick off your landing page creation process with Instapage’s intuitive interface. Whether you're starting fresh or modifying an existing template, the platform’s design features make it easy.

Step 2: Optimizing for conversions

Once you have your page set up, it’s crucial to optimize it for better performance. Focus on key elements that impact user engagement.

  1. Implement dynamic text replacement - This feature adjusts the text based on where your traffic is coming from, making your page more relevant.
  2. Utilize heatmaps - By understanding where users click, you can rearrange elements to improve navigation.
  3. Perform continuous A/B testing - Regularly test different elements to find the highest-converting combinations.

Step 3: Personalizing user experiences

Creating tailored experiences is vital in today’s marketing landscape. Instapage allows for high-level personalization.

  1. Segment audiences effectively - Use analytics to define who your audience is and what they're looking for.
  2. Create specific ad maps - Align your ads directly with unique landing pages to ensure a consistent message.
  3. Track audience-level metrics - Adapt your campaigns based on detailed audience insights from Instapage.

By following these steps, you ensure your landing pages provide optimal user experiences that lead to conversions.

Ready to supercharge your digital marketing efforts? Start using Instapage today and transform your landing pages into powerful conversion tools.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results