Create content-focused under construction website from scratch using our lead-focused templates

Drive more leads with Instapage content-focused under construction website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to optimizing landing pages with Instapage

Creating effective landing pages is crucial for maximizing the ROI of your digital marketing campaigns. With Instapage, marketers can harness the power of an intuitive landing page and conversion rate optimization (CRO) platform to achieve outstanding results, regardless of their budget or team size. This guide will walk you through the steps of leveraging Instapage to significantly enhance your campaign performance.

Step 1: Choose the right template

Choosing the right template is essential to kickstart your landing page creation process. Instapage offers over 100 high-converting templates designed to capture leads and drive conversions. Here’s how to select the best one for your needs:

  1. Identify your campaign goals: Understand what you want to achieve with your landing page to select an appropriate template.
  2. Match the design with your brand: Ensure that the template aligns with your brand identity for consistent messaging.
  3. Consider the audience: Select templates tailored to specific verticals such as education, financial services, or tech/SaaS to resonate better with your audience.

Step 2: Customize your landing page

Once you've chosen your template, customization is key to making it your own. Instapage allows you to easily modify elements without coding knowledge, which ensures a streamlined process. Here’s how to customize effectively:

  1. Add personalized content: Use dynamic text replacement to cater to different audience segments and enhance engagement.
  2. Incorporate lead generation elements: Utilize pre-built lead gen forms and CTA buttons to maximize conversions.
  3. Experiment with design: Make aesthetic changes to colors, fonts, and images to better reflect your brand's personality.

Step 3: Optimize for conversions

Optimizing your landing page is vital to achieving higher conversion rates. With Instapage’s built-in experimentation features, you can continuously refine your pages. Here’s how to implement effective optimization:

  1. Conduct A/B testing: Test variations of your landing page to identify which elements perform best with your audience.
  2. Utilize heatmaps: Analyze user interactions on your page to understand where visitors are engaging the most.
  3. Monitor performance metrics: Use the analytics dashboard to assess traffic, conversion rates, and insights for ongoing improvements.

By following these steps, you can create optimized landing pages that not only meet your marketing goals but also resonate with your audience. The flexibility and ease of use offered by Instapage empower you to enhance your campaigns effectively, driving better results.

For marketers looking to elevate their digital strategy, Instapage offers unmatched capabilities in landing page creation and optimization. Take advantage of its robust features to see significant improvements in your campaign performance.

Get started with Instapage today and see how our platform can transform your landing pages into powerful conversion tools.

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