Create content-focused short story website from scratch using our lead-focused templates

Drive more leads with Instapage content-focused short story website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to mastering landing page creation with instapage

Creating highly effective landing pages is essential for boosting your online marketing efforts. Instapage offers an all-in-one solution that empowers marketers to accelerate their strategies, optimize user experience, and maximize campaign ROI. In this guide, we'll explore how to leverage Instapage's powerful features to enhance your landing pages and achieve remarkable results.

Understanding the power of instapage for landing pages

Instapage provides a robust platform with 100+ ready-to-use, conversion-focused templates and lead generation elements. This flexibility allows marketers to craft unique landing pages tailored to specific audiences, aligning perfectly with campaigns across various industries, from tech to education.

  1. High-converting templates: Access an extensive library of templates that have been optimized for maximum conversions. Each template is designed to cater to various marketing verticals.
  2. Pre-built elements: Including forms, buttons, and images that allow quick page assembly without requiring extensive coding skills.
  3. Conversion optimization tools: Utilize Instapage's built-in features to create personalized experiences that can directly enhance user engagement.

Step 1: Building your landing page with ease

The first step is to select a template that resonates with your campaign goals. Instapage offers a hassle-free experience with its intuitive drag-and-drop builder, which lets you customize layouts effortlessly.

  1. Choose a relevant template: Start by selecting from the library where you can filter by largest conversion metrics.
  2. Utilize Instablocks: Use pre-designed segments to save time and ensure consistency in design across multiple pages.
  3. Incorporate lead capture elements: Ensure that every page contains forms and CTAs strategically positioned for maximum visibility.

Step 2: Optimize for conversions

Once your landing page is built, it’s crucial to implement optimization strategies to maximize conversions. Instapage provides various tools to help you analyze and enhance user interactions.

  1. A/B testing: Experiment with different designs, headlines, and CTAs to identify the best-performing versions of your landing page.
  2. Heatmaps: Utilize heatmaps to monitor user behavior and determine where visitors are clicking or dropping off.
  3. Analytics dashboard: Review your conversion metrics thoroughly to gauge effectiveness and make data-driven improvements.

Step 3: Collaborate and iterate

Lastly, leverage Instapage’s collaboration features to enhance page production. Use real-time edits to invite feedback from your team and stakeholders, streamlining the review process.

By fostering collaboration, you can reinforce team alignment and speed up the launch of campaigns, ensuring they are impactful upon release.

Start using Instapage today and experience a transformative effect on your digital marketing strategies. With the right tools at your disposal, creating high-converting landing pages has never been easier.

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