Create contemporary CMS website from scratch using our lead-focused templates
Drive more leads with Instapage contemporary CMS website template built to maximize conversions. Easy customization - no designer or coding skills needed.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
An all-in-one landing page and CRO platform for marketers
Instapage is the go-to landing page and conversion rate optimization (CRO) platform that enhances digital marketing initiatives across various sectors. With its robust features and user-friendly interface, Instapage enables marketing teams to create high-converting landing pages effectively, thereby ensuring campaigns are both successful and measurable.
Getting started with Instapage
Instapage provides marketers with over 100 high-converting templates readily available for immediate use. These templates, alongside comprehensive lead generation elements, allow for swift page creation without starting from scratch. Marketers can adapt designs easily to suit their specific branding needs and optimize performance.
- Template variety: Instapage offers a diverse selection of templates that cater to different industries, making it easy to find a suitable design for your campaign.
- Lead generation forms: Each template includes built-in lead generation elements that facilitate capturing visitor information right from your landing pages.
- Intuitive design tools: The platform's drag-and-drop interface allows for effortless editing and customization, ensuring even non-technical users can create effective landing pages.
Optimizing your landing pages for conversions
Once your landing page is set up, the next step is to ensure it is optimized for conversions. Instapage’s built-in experimentation features make this process straightforward and effective.
- Heatmaps: Analyze on-page behavior using heatmaps to identify where users click most frequently, allowing for informed design adjustments.
- A/B testing: Conduct A/B tests to compare different versions of a landing page to see which one performs better, maximizing conversion rates.
- Analytics dashboard: Use the comprehensive analytics dashboard to track performance metrics and adjust strategies in real-time.
Personalizing content for targeted audiences
Understanding your audience and delivering tailored messages can significantly enhance engagement. Instapage offers personalized content features that can target specific audiences effectively.
- Dynamic text replacement: This feature allows you to customize landing pages with text that resonates with individual visitors based on the ads they clicked.
- AdMaps: Use AdMaps to align specific ads to unique landing pages, improving relevance and overall user experience.
- Audience-level metrics: Track and analyze performance metrics at the audience level to refine targeting strategies.
With the right tools and strategies in place, marketers can drive greater engagement and conversions through expertly crafted landing pages.
To facilitate smoother workflows, Instapage includes robust collaboration features that allow team members to provide instant feedback, edit pages in real-time, and securely share drafts with stakeholders for approval.
Start your journey towards maximizing ROI on your digital marketing campaigns with Instapage. Leverage its powerful features to create high-performing landing pages today!
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