Utilize Instapage's competition website template optimized for Internet Explorer for maximum efficiency
Get high conversion rates with our Internet Explorer-optimized competition website template. Created for marketers to build great SEO-optimized landing pages with ease!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Harness the power of Instapage for creating high-converting landing pages
Instapage combines advanced features for building and optimizing landing pages, making it a favorite among marketers across various sectors. The platform is designed specifically to help businesses generate more leads and convert traffic effectively. This guide will walk you through step-by-step processes to utilize Instapage efficiently, reinforcing your digital marketing campaigns.
Understanding the benefits of Instapage
Instapage offers a comprehensive array of tools that cater to different marketing needs. Whether you’re in education, technology, or financial services, the platform equips you with optimized templates and high conversion strategies. Key benefits include:
- Access to over 100 high-converting templates customized for various industries, allowing you to launch effective campaigns quickly.
- Real-time collaboration features that foster teamwork across departments, speeding up the production process.
- Built-in optimization tools like A/B testing that help you make data-driven decisions to maximize ROI.
Step 1: Create your landing page with templates
Instapage simplifies the page creation process. Here’s how to effectively use templates:
- Choose a template: Select from a library of industry-specific designs. This saves time and guarantees a professional look.
- Customize your content: Use Instablocks for quick edits and adjustments to match your brand voice and message.
- Preview and test: Always preview your landing page to ensure it performs well on all devices and browsers.
Step 2: Optimize for higher conversions
Once your landing page is set up, the next focus should be optimization. Here’s what to do:
- Conduct detailed heatmap analysis: Identify how users interact with different page elements to improve layout and design.
- Implement A/B tests: Test various headlines, images, and calls-to-action to find the most effective combinations.
- Analyze performance metrics: Utilize the analytics dashboard to assess traffic sources, bounce rates, and conversion rates.
Step 3: Personalization and collaboration
Personalizing experiences can significantly increase engagement. Follow these steps:
- Utilize dynamic text replacement: Modify content based on the visitor’s source or intent for personalized interactions.
- Align specific ads to unique landing pages with AdMaps: Create tailored experiences that resonate with potential customers.
- Invite team members to collaborate in real-time: This ensures that feedback is immediate and revisions can be done without delays.
By following these steps, you’ll create a powerful landing page that meets the unique needs of your audience.
Don’t miss out on maximizing your conversions! Start using Instapage today and leverage its powerful features to amplify your marketing results.
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