Choose our comparison website template compatible with Shopify and turn visitor interactions into conversions

Streamline your content management with comparison website templates designed for compatibility with Shopify.

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Honey
Zendesk
Vimeo
Garthner
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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to optimizing your marketing campaigns with Instapage

Instapage empowers marketers in diverse sectors, from business services to financial services, to maximize ROI through effective landing pages. This comprehensive guide outlines how to leverage Instapage's features for digital marketing success.

Understanding the power of landing page optimization

Landing pages are crucial for driving conversions in any digital marketing campaign. Instapage offers over 100 customizable templates that ensure your pages are not only visually appealing but also conversion-focused. By utilizing high-converting elements, marketers can easily reduce bounce rates and engage visitors effectively.

  1. High-converting templates: Choose from a library of templates tailored for different industries, allowing quick adaptation to your specific needs.
  2. Lead generation elements: Integrate forms and calls-to-action directly into your pages, enhancing user engagement and conversion potential.
  3. Analytics tools: Use analytics to track visitor behavior and optimize your pages continually based on real-time data.

Steps to creating your landing page in Instapage

Creating a landing page in Instapage is a straightforward process. Understanding the key features can enhance the effectiveness of your pages.

  1. Select a template: Choose a template that aligns with your campaign objectives, ensuring it’s mobile-responsive for increased reach.
  2. Customize your content: Utilize dynamic text replacement to personalize messages for different audience segments, making your offers more compelling.
  3. Publish and test: Once you're satisfied with your page, publish it and run A/B tests to refine your approach based on audience responses.

How to optimize your landing pages for higher conversions

Optimization is essential for ensuring your landing pages perform at their best. Here are three strategies you can apply.

  1. Utilize heatmaps: Analyze how users interact with your pages to identify areas for improvement in design and content placement.
  2. Run iterative A/B tests: Regularly test different elements, such as headlines or call-to-action buttons, to find the most effective combinations.
  3. Evaluate performance metrics: Use the built-in analytics dashboard to assess visitors' behavior, enabling data-driven decisions for further enhancements.

By following these steps, marketers can enhance their landing page effectiveness significantly.

Take control of your marketing campaigns today by utilizing Instapage for streamlined, high-converting landing pages.

Ready to see the difference? Sign up with Instapage today and start crafting beautiful, conversion-optimized landing pages for your business!

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