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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize your ROI with Instapage: The ultimate landing page and CRO platform

Instapage empowers marketers across various sectors, including business services, education, and tech, to accelerate their digital marketing campaigns. Utilizing powerful landing pages and conversion rate optimization strategies, you can enhance your marketing performance without the need for extensive resources or expertise.

Understanding the power of landing pages

A landing page is designed to focus the visitor's attention on a specific action. With Instapage, you can harness high-converting templates that lead to better engagement. These templates are customizable, allowing you to maintain brand consistency and cater to your audience's preferences. By utilizing the built-in tools, you create a seamless user experience that encourages conversions.

  1. Access to over 100 high-converting templates: Save time with ready-to-use designs that cater to different industries and goals.
  2. No coding required: Instapage's intuitive drag-and-drop builder allows you to create stunning pages effortlessly.
  3. Integration with multiple platforms: Instapage integrates smoothly with your existing tools for lead generation and analytics to streamline your workflow.

Step 1: Setting up your landing page

Begin by selecting a template that resonates with your campaign goals. Customize it by adding engaging visuals and copy that reflect your brand's voice. With Instapage, you can easily modify elements to create pages that stand out.

Step 2: Optimize for conversion

Once your landing page is set up, leverage Instapage’s optimization features to test and refine your content.

  1. Use A/B testing: Create variations of your landing page to determine which elements drive higher conversion rates.
  2. Analyze user behavior: Access heatmaps to see how visitors interact with your page, allowing you to make data-driven decisions.
  3. Optimize for mobile: Ensure your landing pages are responsive so they perform well on any device.

Step 3: Personalize user experiences

Implement dynamic text replacement to cater to specific audiences. By aligning ads with targeted landing pages through AdMaps, you can significantly increase relevance, leading to higher conversion rates. Regularly analyze audience-level metrics to track performance.

  1. Segment your audience: Customize content based on the demographics and behaviors of your visitors.
  2. Dynamic content: Automate personalized experiences for different user segments based on prior interactions.
  3. Continuous testing: Regularly update and refine your strategies based on insights from your analytics.

By following these steps, you can significantly enhance your marketing strategy using Instapage's capabilities, ultimately driving better results.

Ready to transform your digital marketing efforts? Sign up for Instapage today and unlock the full potential of your campaigns with effective landing pages.

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