Utilize Instapage's template optimized for Microsoft Surface Go and simplify your company history page creation workflow
Design using a responsive company history page template that delivers a flawless experience on Microsoft Surface Go. Try Instapage today!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
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Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Mastering landing page optimization for marketers using Instapage
Optimizing your landing pages is crucial for maximizing ROI from digital marketing campaigns. Instapage empowers marketers with the tools to accelerate, scale, and enhance their online initiatives regardless of budget or team size. This guide will provide a comprehensive, step-by-step approach to utilize Instapage effectively.
Understanding the fundamentals of landing page optimization
To successfully optimize landing pages on Instapage, you must grasp the core principles behind conversion rate optimization (CRO). These principles guide the layout, design, and content strategy, ensuring that every element of your page works towards converting visitors into leads or customers.
- Know your audience: Understanding who your visitors are helps you tailor your content and offers.
- Clear call-to-actions (CTAs): Every landing page should have a distinct and compelling CTA that guides users towards the next step.
- Page speed is critical: Fast-loading pages are essential to retain visitors and improve conversion rates.
Step 1: Getting started with Instapage
Begin your journey with Instapage by exploring its user-friendly interface. Setting up your account is straightforward, and you will quickly gain access to a library of over 100 customizable templates that align with various industries. This eliminates the need for coding, allowing for rapid development.
Step 2: Creating your landing page
Once you have an account, it’s time to start building your first landing page. Utilize the drag-and-drop builder to select and customize templates suited to your campaign goals.
- Choose a template: Select a high-converting template that resonates with your audience’s preferences.
- Customize elements: Tweak colors, fonts, and images to reflect your brand identity and messaging.
- Add lead generation elements: Integrate forms or call buttons that are easy to find and use.
Step 3: Testing and optimizing your landing page
After launching your landing page, the next crucial step is to test and optimize it for conversion. Utilize Instapage’s built-in A/B testing features to experiment with various elements, such as headlines and CTAs, to see what resonates best with your audience.
- Implement A/B testing: Compare different versions of your landing page to identify which performs better.
- Use heatmaps: Analyze where users click on your page to understand their behavior.
- Monitor performance: Continuously track your page’s performance using analytics features to refine your approach.
By following these steps, you can effectively harness the power of Instapage to create landing pages that not only attract visitors but also convert them into customers.
Ready to transform your digital marketing efforts? Start using Instapage to create high-performing landing pages today!
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