Utilize Instapage's template optimized for Microsoft Surface Go and simplify your company history page creation workflow

Design using a responsive company history page template that delivers a flawless experience on Microsoft Surface Go. Try Instapage today!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Mastering landing page optimization for marketers using Instapage

Optimizing your landing pages is crucial for maximizing ROI from digital marketing campaigns. Instapage empowers marketers with the tools to accelerate, scale, and enhance their online initiatives regardless of budget or team size. This guide will provide a comprehensive, step-by-step approach to utilize Instapage effectively.

Understanding the fundamentals of landing page optimization

To successfully optimize landing pages on Instapage, you must grasp the core principles behind conversion rate optimization (CRO). These principles guide the layout, design, and content strategy, ensuring that every element of your page works towards converting visitors into leads or customers.

  1. Know your audience: Understanding who your visitors are helps you tailor your content and offers.
  2. Clear call-to-actions (CTAs): Every landing page should have a distinct and compelling CTA that guides users towards the next step.
  3. Page speed is critical: Fast-loading pages are essential to retain visitors and improve conversion rates.

Step 1: Getting started with Instapage

Begin your journey with Instapage by exploring its user-friendly interface. Setting up your account is straightforward, and you will quickly gain access to a library of over 100 customizable templates that align with various industries. This eliminates the need for coding, allowing for rapid development.

Step 2: Creating your landing page

Once you have an account, it’s time to start building your first landing page. Utilize the drag-and-drop builder to select and customize templates suited to your campaign goals.

  1. Choose a template: Select a high-converting template that resonates with your audience’s preferences.
  2. Customize elements: Tweak colors, fonts, and images to reflect your brand identity and messaging.
  3. Add lead generation elements: Integrate forms or call buttons that are easy to find and use.

Step 3: Testing and optimizing your landing page

After launching your landing page, the next crucial step is to test and optimize it for conversion. Utilize Instapage’s built-in A/B testing features to experiment with various elements, such as headlines and CTAs, to see what resonates best with your audience.

  1. Implement A/B testing: Compare different versions of your landing page to identify which performs better.
  2. Use heatmaps: Analyze where users click on your page to understand their behavior.
  3. Monitor performance: Continuously track your page’s performance using analytics features to refine your approach.

By following these steps, you can effectively harness the power of Instapage to create landing pages that not only attract visitors but also convert them into customers.

Ready to transform your digital marketing efforts? Start using Instapage to create high-performing landing pages today!

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