Utilize Instapage's collection showcase website template optimized for Epic for maximum efficiency
Get high conversion rates with our Epic-optimized collection showcase website template. Created for marketers to build great SEO-optimized landing pages with ease!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A comprehensive guide to mastering Instapage for effective landing page creation
Instapage stands out as a powerful landing page and conversion rate optimization platform, particularly designed for marketers across various sectors, including business services, tech, and education. This guide aims to equip you with the steps needed to accelerate your digital marketing campaigns using Instapage, ultimately maximizing your return on investment.
Understanding the power of Instapage
Instapage offers a comprehensive suite of tools tailored to facilitate landing page creation and optimization. By harnessing over 100 pre-designed templates and lead generation elements, marketers can swiftly create high-converting pages without the need for extensive coding knowledge. This allows teams of any size to execute effective campaigns efficiently.
- Diverse templates: Choose from a vast library of high-converting templates tailored for various industries to kickstart your campaigns.
- Lead generation integration: Pre-built elements like forms and call-to-action buttons make it easy to capture leads directly on your pages.
- User-friendly interface: An intuitive drag-and-drop builder enables quick adjustments and customizations to meet your specific needs.
Step 1: Creating compelling landing pages
To begin, utilize the flexible page creation features available in Instapage. Start by selecting a template that aligns with your campaign objective. From there, customize the content according to your audience's preferences using dynamic text replacement techniques.
Step 2: Optimizing for conversions
After your landing page is built, focus on optimizing it for conversions. Use Instapage’s built-in experimentation features, such as A/B testing, to assess which elements perform best. Monitor user interactions through heatmaps to gain insights into visitor behavior.
- A/B testing: Compare different versions of your page to determine which one yields better results.
- Heatmaps: Visualize where users click most frequently and adjust your designs accordingly.
- Analytics dashboard: Track critical metrics and campaigns' performance to make informed decisions.
Step 3: Enhancing personalization and collaboration
Personalizing your landing pages can significantly improve engagement rates. Leverage Instapage's AdMaps to align specific ads to targeted landing pages, creating tailored experiences for different audience segments. Collaboration tools enable seamless feedback and real-time edits, making teamwork on campaigns smoother.
- Dynamic content: Automatically adapt content displayed based on the viewer's characteristics.
- Instant feedback: Easy sharing and collaboration features help streamline production and revisions.
- Real-time edits: Make changes live so that all team members are on the same page.
By following these steps, you can exploit the full potential of Instapage to create high-performing landing pages that boost conversions and solidify your marketing efforts.
Ready to enhance your digital marketing campaigns? Start using Instapage today to build landing pages that convert visitors into leads and drive revenue growth.
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