Create collage-style comparison website from scratch using our lead-focused templates

Drive more leads with Instapage collage-style comparison website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An ultimate guide to creating effective landing pages with Instapage

Creating effective landing pages is crucial for maximizing your marketing campaigns' returns, especially in fast-paced industries like tech, finance, and education. Instapage offers comprehensive tools that allow marketers to build high-converting landing pages that cater specifically to their business services and advertising needs.

Why Instapage stands out

Instapage is not just another landing page builder; it’s a powerful platform designed to enhance your conversion rate optimization (CRO) efforts. By utilizing over 100 high-converting templates and a range of lead generation elements, you can get started quickly and effectively. Here’s how Instapage ensures your landing pages deliver results.

  1. High-converting templates: Choose from a library of conversion-focused layouts that save time while maximizing results.
  2. Personalization capabilities: Tailor your content dynamically for different audience segments to drive engagement.
  3. Integrative analytics: Use detailed performance metrics to improve and adapt your strategies continuously.

Step 1: Design your landing page

The first step in leveraging Instapage is to design a landing page that resonates with your target audience. Consider these key points:

  1. Select the right template: Start with an industry-specific template that aligns with your campaign goals.
  2. Use dynamic text replacement: Personalize your headlines and offers based on the traffic source to increase relatability.
  3. Implement clear call-to-action: Ensure visitors know what to do next, whether it's signing up for a newsletter or downloading a resource.

Step 2: Optimize for performance

After your landing page is up, optimizing it for higher conversions is essential. Here are the strategies to employ:

  1. Conduct A/B testing: Experiment with different headlines, visuals, and CTAs to discover what resonates best with your audience.
  2. Utilize heatmaps: Analyze visitor behavior to learn where users are clicking and how they navigate the page.
  3. Update based on analytics: Regularly assess performance metrics and adjust strategies to enhance conversion rates.

Step 3: Collaborate and iterate

Collaboration is key to producing effective landing pages. Use the built-in features of Instapage to work with your team. Here’s how:

  1. Instant feedback loops: Share drafts with team members for quick feedback and necessary adjustments.
  2. Real-time editing: Make updates as suggestions come in to refine the landing page swiftly.
  3. Stakeholder access: Securely provide access to external parties like clients for their input on your campaigns.

Through these steps, you can create landing pages that are not only visually appealing but also drive measurable results. Instapage gives you the tools needed to ensure your digital marketing campaigns achieve their full potential.

Ready to elevate your landing pages and maximize conversions? Start using Instapage today and turn your marketing vision into reality.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results