Create collage-style CMS website from scratch using our lead-focused templates

Drive more leads with Instapage collage-style CMS website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to maximizing landing page effectiveness with Instapage

In the competitive landscape of digital marketing, elevating your landing pages can significantly impact your campaign's success. Instapage provides a comprehensive Landing Page and Conversion Rate Optimization (CRO) platform designed for marketers across various sectors, including business services, education, and financial services. This guide outlines key steps to harness the full potential of Instapage in enhancing your landing pages.

Understanding the value of Instapage in landing page optimization

Instapage offers extensive features that support marketers in building conversion-driven landing pages quickly and effectively. These features include over 100 customizable templates, intuitive design tools, and built-in A/B testing capabilities. Each element helps focus your efforts on maximizing return on investment (ROI) for your digital marketing campaigns.

  1. 100+ high-converting templates: Instapage provides a variety of templates tailored to different industries, enhancing your chance of attracting potential leads.
  2. Intuitive builder: The drag-and-drop interface allows even non-technical users to create visually appealing and effective landing pages effortlessly.
  3. Detailed analytics: Real-time data helps track user engagement, guiding your optimization strategies.

Step 1: Create high-converting landing pages

Begin your journey by utilizing Instapage's template library. Start from a proven high-converting design that aligns with your campaign goals.

Step 2: Optimize for conversions

Monitor landing page effectiveness through built-in experimentation features. Implement the following strategies to ensure optimal performance:

  1. Conduct A/B testing: Compare different headlines or layouts to identify which resonates best with your audience.
  2. Utilize heatmaps: Understand how users interact with your pages, allowing you to make informed adjustments that enhance engagement.
  3. Analyze user feedback: Collect insights from surveys and user behavior to refine your content further.

Step 3: Personalize experiences for your audience

Customized content fosters connection and drives conversions. Leverage Instapage's personalization features:

  1. Dynamic text replacement: Tailor messaging for different audience segments based on their unique preferences.
  2. AdMaps: Align ads to particular landing pages to ensure continuity in user experience and messaging.
  3. Audience-level tracking: Use data tools to evaluate campaign effectiveness across distinct audience segments.

By following these steps, you can strategically enhance your marketing campaigns through optimization and personalization.

Take the first step towards transforming your landing pages today. Sign up for Instapage and unlock advanced landing page features that will elevate your digital marketing strategies.

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