Find your collaborative website template optimized for Microsoft Surface Go and reach your audience wherever they are

Instapage collaborative website templates look great and convert on any device, including Microsoft Surface Go. Start customizing it now!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for landing page optimization

Landing pages are critical for converting visitors into leads and customers. Instapage offers powerful tools that allow marketers in various sectors, including business services, tech/SaaS, and education, to craft compelling and conversion-focused landing pages quickly and effectively. In this guide, we'll explore how to leverage Instapage to maximize your ROI and enhance your digital marketing campaigns.

Understanding Instapage's unique features

Instapage stands out in the crowded landscape of landing page platforms due to its robust feature set designed specifically for boosting conversion rates. With features like a library of over 100 customizable templates and the user-friendly Instablocks system, it's tailored for marketers of all skill levels. Furthermore, its dynamic text replacement and AdMaps enhance personalization, ensuring your landing pages resonate with individual audiences.

  1. Template variety: With over 100 high-converting templates, Instapage allows marketers to choose designs that align perfectly with their brand identity.
  2. Optimization tools: Built-in A/B testing and heatmaps provide insights into how users interact with your pages, enabling informed adjustments.
  3. Collaboration capabilities: Real-time editing and feedback mechanisms streamline teamwork, crucial for larger teams in sectors like marketing and advertising.

Step 1: Creating your first landing page

To create an effective landing page in Instapage, follow these steps:

  1. Select a template: Browse through the extensive template library to find one that matches your campaign's goals.
  2. Customize your content: Use the intuitive builder to add personalized text, images, and lead capture forms. Focus on clear calls-to-action to guide visitors.
  3. Review and publish: Once satisfied, use Instapage's collaboration features to get feedback from team members before finalizing the page.

Step 2: Optimize for conversions

After launching your landing page, it's vital to continuously optimize it for conversions. Here’s how to proceed:

  1. Analyze user behavior: Utilize heatmaps to see where visitors click and what sections they avoid, adjusting your layout accordingly.
  2. Conduct A/B tests: Regularly test different headlines, images, and call-to-action buttons to discover what leads to higher conversions.
  3. Iterate based on insights: Use the collected data to refine and improve your landing page continuously.

Step 3: Personalization and targeting

Personalization can significantly amplify your landing page's effectiveness. Implement these strategies:

  1. Dynamic text replacement: Automatically change text on your landing page based on the visitor’s source, making it more relevant.
  2. AdMap integration: Align your ads with specific landing pages to improve quality scores and user experience.
  3. Audience segmentation: Track performance by audience demographics to tailor content further.

By following these steps using Instapage, you can create and optimize landing pages that effectively convert visitors into leads, enhancing the ROI of your marketing initiatives.

Ready to boost your digital marketing efforts? Start creating high-converting landing pages with Instapage today!

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