Utilize Instapage's CMS website template optimized for Opera for maximum efficiency

Get high conversion rates with our Opera-optimized CMS website template. Created for marketers to build great SEO-optimized landing pages with ease!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for effective landing page creation and CRO

This guide will walk you through the powerful capabilities of Instapage, the leading platform for optimizing landing pages and increasing conversion rates in your digital marketing efforts. With a user-friendly interface and extensive features tailored for various industries, Instapage helps marketers maximize their ROI through efficient campaign management.

Step 1: Choosing the right templates

The first step in creating high-impact landing pages with Instapage is selecting the appropriate template that aligns with your marketing goals. With over 100 conversion-optimized, pre-built templates, marketers can quickly design pages that resonate with their target audiences. Here are some tips for choosing the right template:

  1. Identify your campaign objective: Choose templates that align with specific goals, such as lead generation or product sales.
  2. Consider your target audience: Ensure the template speaks to the demographics you're targeting, using appropriate design elements.
  3. Test multiple templates: Use A/B testing to evaluate different designs and identify which most effectively drives conversions.

Step 2: Customizing your landing page

Once you've selected a template, customization is key to ensuring your landing page stands out and converts. Instapage offers intuitive builders and lead generation elements for easy edits. Key features include:

  1. Dynamic text replacement: Personalize content for users based on their source to improve engagement.
  2. AdMaps: Align specific advertisements with tailored landing pages to ensure message consistency.
  3. Visual editing tools: Drag-and-drop builders allow you to modify every aspect of your landing page without coding.

Step 3: Optimizing for conversions

Optimization is essential to maximizing the effectiveness of your landing pages. Instapage provides built-in experimentation tools to analyze user behavior and enhance performance. Here are some strategies for optimization:

  1. Utilize heatmaps: Use visual data to identify which elements users interact with the most, allowing for informed adjustments.
  2. Conduct A/B testing: Test different variations of your landing pages to determine which elements lead to higher conversions.
  3. Monitor analytics: Regularly review the analytics dashboard to track engagement metrics and adjust strategies accordingly.

By following these steps, you'll create dynamic, high-converting landing pages on Instapage that stand out in today’s competitive digital landscape.

Start leveraging the power of Instapage to transform your marketing strategies and enhance your campaigns today.

Ready to boost your conversion rates? Sign up for Instapage now and discover how our platform can elevate your marketing efforts.

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