Find your CMS website template optimized for Microsoft Surface and reach your audience wherever they are

Instapage CMS website templates look great and convert on any device, including Microsoft Surface. Start customizing it now!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to leveraging Instapage for optimal landing page performance

To maximize the effectiveness of your digital marketing campaigns, using Instapage's powerful landing page and conversion rate optimization (CRO) tools is essential. This guide will walk you through the steps necessary for creating high-converting landing pages tailored to your desired audience, especially within the various sectors of business services, education, and financial services.

Understanding the importance of landing pages

Landing pages are critical for driving conversions and nurturing leads. Instapage excels in providing marketers with the capability to build pages that not only captivate but also convert. With a vast library of templates and collaborative tools, the platform empowers teams of all sizes to optimize their landing page strategies effectively.

  1. Pre-built templates: Available templates allow for rapid deployment of landing pages without the need to design from scratch, saving both time and resources.
  2. CRO features: Built-in A/B testing tools help you understand the performance of different page versions to continually enhance conversion rates.
  3. Analytics tools: The dashboard provides detailed insights into user behavior, allowing you to make data-driven decisions regarding campaign adjustments.

Step 1: Choose the right template

Selecting a template is the first step in crafting a landing page. Instapage offers over 100 conversion-focused layouts:

  1. Select templates designed for your industry to enhance relevance and appeal.
  2. Utilize templates with proven historical performance metrics to boost your trust level.
  3. Customize these templates to reflect your branding while ensuring a seamless user experience.

Step 2: Optimize for conversions

Once your template is selected, focus on optimization. Instapage offers several features to enhance your pages:

  1. Use heatmaps to analyze user interaction on your page, identifying which areas capture the most attention.
  2. Conduct A/B testing to refine headlines, call-to-actions, and other key elements on your pages.
  3. Incorporate dynamic text replacement to personalize user experiences based on the ads that directed them to your page.

Step 3: Launch and review performance

After optimizing your landing pages, it's time to launch. Utilize Instapage's collaboration tools to share your pages with stakeholders and gather feedback:

  1. Engage team members for real-time edits and comments to enhance the page's quality.
  2. Securely share links for external reviews to ensure compliance and quality assurance.
  3. Monitor performance through Instapage's analytics dashboard post-launch to measure impact.

In conclusion, leveraging Instapage can simplify the landing page creation process while maximizing your marketing efforts. Its suite of tools is tailored for businesses of all types, making it an indispensable asset.

Ready to transform your landing pages? Start with Instapage today to accelerate your marketing campaigns.

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