Find your CMS website template optimized for E-ink reader and reach your audience wherever they are
Instapage CMS website templates look great and convert on any device, including E-ink reader. Start customizing it now!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
An effective landing page and CRO platform for marketing success
Mastering digital marketing involves creating highly effective landing pages that drive conversions. Instapage, a premier landing page and CRO platform, provides marketers access to an array of tools designed to optimize and scale their campaigns efficiently and effectively. Whether you're a small business or part of a larger enterprise, Instapage transforms your campaigns with user-friendly features.
Understanding the essentials of landing page optimization
Creating landing pages isn't just about aesthetics; it's about performance. Instapage empowers users with over 100 high-converting templates tailored for diverse industries such as business services, tech, and education. When you leverage these templates, you ensure a robust foundation for capturing leads while saving significant development time.
- High-converting templates: Benefit from a library of pre-designed layouts that cater to various business needs.
- Intuitive page builders: Easily assemble your pages without technical skills, allowing for rapid deployment.
- Lead generation elements: Integrate forms and call-to-action prompts seamlessly to capture visitor information effectively.
Step 1: Launching your first landing page
Getting started with Instapage is straightforward. Begin by selecting a template that aligns with your campaign goals. Customize it using the drag-and-drop builder to add relevant messaging and visuals.
- Choose a template: Pick a design that resonates with your target audience.
- Utilize the drag-and-drop feature: Add and position elements such as text, images, and forms effortlessly.
- Preview your page: Ensure everything looks perfect before going live.
Step 2: Optimize for conversion
Once your page is live, ongoing optimization is vital for ensuring maximum conversion rates. Instapage provides powerful A/B testing capabilities to test different versions of your page and analytics tools that allow you to visualize performance data.
- A/B testing: Experiment with headlines, images, and layouts to determine what resonates best with visitors.
- Heatmaps: Visualize where visitors are engaging on the page, informing future design decisions.
- Performance analytics: Assess key metrics such as bounce rates and conversions to guide further improvements.
Step 3: Personalizing your landing experience
Personalization enhances user experience and can significantly boost conversion rates. With Instapage’s dynamic text replacement and targeted ads, you can create tailored experiences based on user demographics.
- Dynamic text replacement: Automatically adjust headlines or messages based on the visitor's ad or referral source.
- AdMaps: Align specific ads with personalized landing pages for more relevant visitor experiences.
- Audience level tracking: Use data tools to monitor performance across different segments.
By leveraging Instapage’s comprehensive features, marketers can produce high-performing landing pages that capture leads and drive conversions. This step-by-step approach not only demonstrates how to create effective pages but also emphasizes continual optimization and personalization.
Ready to supercharge your landing page strategy? Start your free trial with Instapage today and take the first step towards massively improved conversion rates!
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