Take your client page creation experience to the next level with our BigCommerce-compatible template
Build and integrate high-converting client page templates with BigCommerce effortlessly!
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A comprehensive guide to creating powerful landing pages with Instapage
Instapage is the go-to solution for marketers looking to create high-converting landing pages. Our platform simplifies the process of building optimized landing pages that maximize ROI on your digital marketing campaigns. With the right strategies, marketers can accelerate their campaign performance across diverse verticals from tech to education.
Understanding the value of landing pages
Landing pages play a crucial role in driving conversions by focusing users on a single objective. This targeted approach can significantly enhance user engagement and conversion rates. Instapage offers a variety of features designed specifically to streamline your landing page creation process.
- High-converting templates: Choose from over 100 ready-made templates that are proven to boost conversion rates.
- Intuitive drag-and-drop builder: Create stunning pages without any coding skills, making it accessible for any marketing team.
- Integration capabilities: Easily connect with your existing marketing tools and CRM systems for seamless operations.
Step 1: Selecting the right template
The first step in creating an effective landing page is to select the template that best matches your campaign goals. Instapage’s template library includes options specifically tailored for various verticals such as Business Services, Marketing and Advertising, and more.
- Analyze campaign goals: Identify whether your goal is lead generation, product sales, or event registration.
- Review template designs: Consider the visual alignment and messaging that resonates with your target audience.
- Test responsiveness: Ensure the template is mobile-friendly to cater to users across all devices.
Step 2: Personalizing your content
Once you have chosen a template, it’s time to personalize the content. Dynamic text replacement allows you to tailor messaging based on the audience visiting the page, increasing relevance and engagement.
- Utilize dynamic ads: Align specific ads to unique pages using Instapage’s AdMaps feature.
- Incorporate audience-specific metrics: Use data tools to track audience engagement and adjust your content accordingly.
- Create targeted messages: Structure your content to directly speak to the pain points and needs of your audience.
Step 3: Optimizing and testing your landing page
Optimization is key to maximizing the effectiveness of your landing page. Use Instapage's A/B testing features to experiment with different variations of your page and analyze performance.
- Implement heatmaps: Gain insights into on-page behavior to tweak elements for better engagement.
- Conduct split tests: Experiment with different headlines, CTAs, or imagery to find what resonates best.
- Analyze results: Use the analytics dashboard to monitor your page’s performance and make data-driven improvements.
By effectively selecting, personalizing, and optimizing your landing pages, you can significantly increase your conversion rates and overall campaign success with Instapage.
Get started with Instapage today and revolutionize your marketing strategy. Create your first high-converting landing page effortlessly.
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