Bring your ideas to life with Instapage's classic track your order page template
Unleash your creativity with the classic track your order page template. Try Instapage today.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A comprehensive guide to Instapage's landing page and CRO platform
Instapage stands out as the leading landing page and conversion rate optimization (CRO) platform, equipping marketers across various industries—from business services to financial services—with the necessary tools to enhance their digital marketing campaigns. This step-by-step guide will delve into the essential features and benefits of using Instapage, showcasing how it can help you accelerate and optimize your marketing efforts.
Understanding the power of Instapage
The core of Instapage lies in its ability to create high-converting landing pages that are simple to launch, regardless of your team's technical expertise. Utilizing over 100 pre-designed templates, marketers can get their campaigns off the ground quickly and effectively. Instapage's user-friendly interface ensures that even those with no coding skills can design professional-looking pages that drive results.
- High-converting templates: Choose from a diverse array of templates that are proven to enhance user engagement and conversion rates.
- Intuitive drag-and-drop editor: Build and customize landing pages effortlessly with a simple interface that allows for real-time edits.
- Mobile-responsive designs: Ensure your landing pages look great on any device, capturing leads wherever your audience is.
Step 1: Launching your landing page
Starting with Instapage is straightforward. First, choose a template that resonates with your campaign's objective. Pay attention to the pre-built lead generation elements embedded within these templates.
Step 2: Optimizing for conversion
After setting up your landing page, it’s essential to optimize it for higher conversion rates. Instapage offers built-in experimentation features that you can leverage:
- A/B testing: Run tests to compare different elements of your landing pages to determine which version converts better.
- Heatmaps: Analyze user behavior on your page to understand where users are clicking or dropping off, allowing you to refine your offerings.
- Analytics dashboard: Monitor traffic source, conversion rates, and user interactions all in one place to make data-driven decisions.
Step 3: Personalizing for your audience
To truly maximize ROI, personalization is key. With Instapage, you can dynamically tailor content to align with the interests of different audience segments.
- Dynamic text replacement: Automatically customize headlines and text fields based on user attributes for a more personalized experience.
- AdMaps alignment: Ensure your ads link directly to relevant pages, creating a seamless transition for users.
- Audience-level tracking: Utilize comprehensive analytics tools to gauge performance by demographic or segment, allowing for targeted adjustments.
By following these steps, you unlock the full potential of Instapage as your go-to landing page and CRO solution.
Ready to transform your marketing campaigns with Instapage? Sign up today and start optimizing your ROI with the most powerful landing page platform.
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