Create classic membership site from scratch using our lead-focused templates
Drive more leads with Instapage classic membership site template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
An in-depth guide to optimizing your landing pages with Instapage
Instapage is the leading landing page and conversion rate optimization (CRO) platform that significantly enhances digital marketing efforts. With its range of features designed for marketers across various sectors, like business services and education, Instapage empowers teams to accelerate their campaigns and drive ROI efficiently.
Understanding the power of landing pages
Landing pages are the first point of engagement between your audience and your offer. Instapage provides a streamlined, user-friendly environment where you can create pages tailored to specific audiences. Understanding this tool is crucial as it can bring higher conversion rates and reduced bounce rates.
- High-converting templates: Over 100 customizable options that cater to different industries and needs.
- Pre-built lead generation elements: Incorporate forms and CTAs designed to convert potential leads effectively.
- Instablocks: Modular-building technology that allows you to save and reuse sections across your pages to maintain consistency and speed up page creation.
How to set up your first landing page
Creating your landing page involves a few simple steps that Instapage streamlines for you.
- Choose a template: Select one from Instapage's extensive library that fits your campaign's goals.
- Customize your page: Utilize Instablocks and the drag-and-drop builder to tailor your content and layout.
- Integrate lead forms: Use the built-in lead gen tools to capture visitor information effectively.
Optimizing landing pages for better performance
Post-creation optimization is where Instapage truly shines, offering tools to help you enhance performance.
- A/B testing: Test different page variations to discover which elements drive more conversions.
- Heatmaps: Analyze user engagement to adjust layout and content accordingly, ensuring optimal viewer interaction.
- Analytics dashboard: Monitor key performance metrics to identify areas for improvement.
Maximizing campaign potential requires ongoing optimization and a keen understanding of audience needs.
By leveraging the features of Instapage, marketers can significantly improve their digital marketing campaigns and achieve greater returns.
Get started today with Instapage and see how simple, effective landing page creation and optimization can enhance your campaigns!
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