Build a Internet Explorer-ready categories page with a customizable template

Choose the best categories page template for Internet Explorer

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An all-in-one landing page platform for optimized marketing campaigns

Instapage empowers marketers in the USA by providing a robust suite of tools to accelerate, optimize, and maximize the ROI of digital marketing campaigns. With its user-friendly interface, Instapage allows for the efficient creation of high-converting landing pages tailored to different verticals, including tech, education, and financial services.

Why choose Instapage for landing page optimization?

Utilizing Instapage means leveraging a platform known for its extensive features. Here’s what sets it apart: Instapage not only offers optimization tools but also emphasizes collaboration, personalization, and detailed analytics to drive significant improvements in conversion rates.

  1. 100+ pre-designed templates that are conversion-focused, enabling users to quickly launch campaigns without significant design experience.
  2. Advanced customization options that allow for tailored lead generation elements, making it easier to capture specific customer interests.
  3. Comprehensive analytics dashboard provides real-time performance metrics, helping marketers make informed adjustments to their campaigns.

Step 1: Leveraging Instapage templates

Begin by selecting a template that aligns with your campaign goals. Instapage's extensive library allows marketers to choose from over 100 ready-to-use templates designed for various purposes. This approach significantly reduces the time spent on page creation.

Step 2: Implementing optimization features

Optimize your landing pages through A/B testing and design adjustments. Surround your pages with elements like heatmaps to visualize user engagement.

  1. Conduct A/B tests to identify which layouts yield better results, allowing real-time changes based on performance.
  2. Utilize heatmaps to analyze user behavior and adjust elements to improve engagement and conversion.
  3. Integrate personalized content using dynamic text replacement for tailored user experiences.

Step 3: Collaborate and refine your strategy

Collaborative features of Instapage help streamline efforts across teams by providing tools for real-time feedback and secure sharing.

  1. Engage in instant feedback cycles with team members for quick revisions.
  2. Share landing pages securely with stakeholders to gather input without compromising ownership.
  3. Use collaborative editing to ensure all changes are tracked and transparent.

By following these steps, marketers in business services and tech verticals can effectively harness the full potential of Instapage.

Start maximizing your ROI today with Instapage! Create, optimize, and personalize your landing pages to engage your audience like never before.

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