Utilize Instapage's template optimized for Chromebook and simplify your categories page creation workflow
Design using a responsive categories page template that delivers a flawless experience on Chromebook. Try Instapage today!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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A comprehensive guide to optimizing your landing pages with Instapage's CRO features
In today's competitive digital marketing landscape, having a powerful landing page and conversion rate optimization (CRO) strategy is crucial for success. Instapage provides marketers with an all-in-one solution that maximizes ROI and accelerates campaigns, making it an essential tool for departments across various sectors including business services, tech, education, and financial services.
Step 1: Choose the right template
Selecting a high-converting template is key to launching your landing pages effectively. Instapage offers over 100 ready-to-use templates that cater to different industries and marketing goals. Here are some important considerations when choosing a template:
- Relevance to your specific campaign goals: Ensure the template aligns with your target audience's needs and your campaign's objectives.
- Design flexibility: Look for templates that can easily accommodate changes and customization to fit your brand identity.
- Mobile responsiveness: Since a significant portion of users interacts with landing pages via mobile devices, it’s vital to choose templates optimized for mobile viewing.
Step 2: Customize your landing page
Once you've selected a template, customizing it to resonate with your audience is essential. Instapage provides user-friendly tools to help you personalize your content effectively. Consider the following elements:
- Dynamic text replacement: This feature allows you to modify your messaging based on different traffic sources, enhancing relevance.
- High-quality visuals: Use images and videos that are not only visually appealing but also support your call to action.
- Clear and compelling copy: Craft headlines and descriptions that convey your value proposition succinctly and encourage conversions.
Step 3: Optimize your landing page for conversions
Optimization is where Instapage truly shines. To ensure your landing page performs at its best, leverage built-in experimentation features and analytics tools. Key actions to take include:
- A/B testing: Test different versions of your landing page to identify what resonates best with your audience and drives conversions.
- Utilize heatmaps: Analyze user behavior on your page to see where visitors click, scroll, and drop off, allowing you to refine your design accordingly.
- Performance analytics: Regularly check the analytics dashboard to evaluate your landing page’s effectiveness and make data-driven adjustments.
In conclusion, Instapage offers a robust platform for creating effective landing pages that enhance your digital marketing efforts. By following these steps, you can better engage your audience and ultimately improve your conversion rates.
Ready to take your marketing campaigns to the next level? Start your free trial of Instapage today and transform your landing page strategy!
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